HVAC Full Blast

What happens when your HVAC system breaks down in year five, and you thought you had a ten-year warranty? For homeowners, it's a shocking repair bill. For contractors, it could be a hidden liability threatening their entire business.In this episode, hosts Mary Carter and Stephen Ross sit down with Tommy Cue VP of Strategic Partnerships at JB Warranties, to unpack the often-confusing world of extended labor warranties. Steven shares a wild story about a contractor whose self-funded warranty program turned into an accidental Ponzi scheme, and Tommy explains why the difference between "limited warranty" (parts only) and "labor warranty" (the actual repair work) matters so much.Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!

In this lively episode of HVAC Full Blast, Mary and Stephen sit down with Allison Lincks for a candid conversation about breaking stereotypes, leadership in the trades, and building an HVAC dream team. Amidst real-life background noise and business banter, Allison shares her journey from customer service rookie to operations manager—proving talent trumps titles and that women bring serious power to the HVAC industry. Whether it’s navigating jobsite dynamics, hiring for heart (and clean vans!), or learning the value of communication over complicated systems, this episode offers laughs, lessons, and inspiration for pros across the trades.Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!Want to reach out to us? Email us at hvac_full_blast@tranetechnologies.com.

Tips, mistakes, and stories from the field—this episode of HVAC Full Blast tackles how to run meetings that actually get results. Whether you’re in sales, service, or management, discover the secrets for getting to decisions, building trust, and escaping the dreaded “this could’ve been an email” feeling. No rambling, just actionable advice and real talk!Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!Want to reach out to us? Email us at hvac_full_blast@tranetechnologies.com.

Mary Carter and Stephen Ross welcome stress physiologist, author, and keynote speaker Dr. Rebecca Heiss for an honest, energetic chat about handling stress in the home services industry. Think stress hurts your performance? Think again!Dr. Heiss reveals why stress is actually the secret ingredient to success...when you learn how to harness it. From managing unexpected HVAC emergencies to dealing with sales pressure, customer relationships, and even personal slumps, we dive deep into the mindset shifts and actionable habits that help anyone—from contractors to sales reps—turn high-pressure moments into powerful motivators.Get practical advice, hilarious real-world stories, and science-backed strategies you won’t find anywhere else. Whether you're dealing with tough customers or tough days, this episode is your guide to staying cool, keeping your momentum, and thriving when it counts. Plus, hear about building confidence, overcoming imposter syndrome, and finding meaning in the daily grind.Hit subscribe for more industry insights, stories, and expert interviews—and let’s blast off together!Disclaimer:The information shared in this podcast is for general informational purposes only and is not intended as medical or mental health advice. We are not medical experts, doctors, or licensed mental health professionals. If you are seeking medical or mental health advice, diagnosis, or treatment, please consult a qualified healthcare provider. Always seek the advice of your physician or other qualified health provider with any questions you may have regarding your health or a medical condition.Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!Want to reach out to us? Email us at hvac_full_blast@tranetechnologies.com.

On this episode of HVAC Full Blast, hosts Mary Carter and Stephen Ross are joined by special guest Lorne Sederoff from SearchKings for an inside look at how search engine marketing and AI are reshaping success in the HVAC industry. Listen in as they share real stories from contractors, unpack the evolution from traditional SEO to paid advertising, and discuss how platforms like ChatGPT are changing the way businesses connect with customers.Lorne offers practical strategies for tracking marketing ROI, optimizing online business listings, and leveraging AI-driven tactics—like targeted streaming TV ads—to help HVAC contractors stand out in today's digital landscape. The discussion also dives into horror stories and lessons learned the hard way, giving listeners actionable insights to avoid costly mistakes and maximize every marketing dollar.Whether you’re a contractor, territory manager, or just curious about the future of home services marketing, this episode will give you the tools and foresight to help your business adapt and thrive.Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!Want to reach out to us? Email us at hvac_full_blast@tranetechnologies.com.

In this episode of HVAC Full Blast, hosts Mary Carter from Trane and Stephen Ross from Sandler tackle one of the industry's most pressing, yet rarely discussed topics: mental toughness. In the ever-changing world of HVAC, professionals regularly face challenges ranging from shifting market conditions and supply chain disruptions to personal setbacks. Mary and Stephen share real-life stories and proven strategies that help HVAC professionals build resilience, bounce back from adversity, and thrive both professionally and personally. Whether you’re in sales, service, or management, this episode provides practical insight on handling failure, embracing growth, and supporting your team through tough times. Join us for an honest, relatable conversation filled with actionable advice—including how to reframe setbacks, foster a resilient mindset, and lead with empathy when crisis hits. If you’ve ever struggled with the pressure, rejection, or rapid change in this business, this episode is for you.Content Warning: This episode discusses topics related to mental health and suicide.Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!Want to reach out to us? Email us at hvac_full_blast@tranetechnologies.com.The content of this podcast is for informational purposes only and does not constitute medical advice. The panelists are not medical professionals. If you or someone you know is experiencing a mental health crisis or having thoughts of self-harm, please seek immediate help from a qualified healthcare provider or call your local emergency services. In the U.S., you can dial 988 for the Suicide & Crisis Lifeline.

Tune in as hosts Mary Carter with Trane and Stephen Ross with Sandler (rocking matching striped shirts) welcome Tim Mozley, a trailblazer in business expansion. Discover how Tim transitioned from Marine pilot to multifaceted business owner, tackling duct cleaning, HVAC, plumbing, and electrical services with savvy. Dive into tales of business growth, operational struggles, and the surprising challenges of managing seventy employees. Plus, get handy tips on merging cultures, conquering chaos, and embracing strategic processes in business expansion.Whether you're a sole proprietor or managing a multi-trade empire, this episode is filled with humorous anecdotes and actionable advice to navigate the complex web of business ownership.Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!Want to reach out to us? Email us at hvac_full_blast@tranetechnologies.com.This podcast is for general informational purposes only. The views and opinions expressed in this webinar are those of the panelists and do not necessarily reflect the official policy or position of Trane Technologies. Trane Technologies makes no warranty or guarantee concerning accuracy or completeness of the content presented in this webinar.

In this special bonus episode, hosts Stephen Ross and Mary Carter bring listeners a lively, conversational recap of their recent live webinar focused on the soon-to-expire 25C HVAC tax credit. Joined by expert guests, they break down everything contractors, dealers, and homeowners need to know about qualifying systems, practical selling strategies, and business planning to make the most of this opportunity before it ends on December 31, 2025.From navigating refrigerant changes and leveraging competitive product lineups, to tips on effective advertising, financing offers, inventory management, and team planning, Stephen and Mary share actionable ideas and lessons learned from past HVAC tax credit cycles—plus why timing matters for closing more deals in Q4. Whether you're looking to maximize sales, inform customers, or prepare your business for a last-minute rush, this episode is packed with value.Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!This podcast is for general informational purposes only. The views and opinions expressed in this webinar are those of the panelists and do not necessarily reflect the official policy or position of Trane Technologies. Trane Technologies makes no warranty or guarantee concerning accuracy or completeness of the content presented in this webinar.

Mary Carter with Trane and Stephen Ross with Sandler dive deep into the world of belief systems and personal growth in this enlightening episode of HVAC Full Blast. Explore how understanding your own psychology can be a game changer in business.Discover the impact of your upbringing on present-day decisions, how to tackle negative belief systems, and why a career coach or sports psychologist might just be your next best investment. Whether you're grappling with life changes or striving to balance work and personal goals, this episode offers laughter and insights on becoming your best self in the HVAC industry.Turn up the volume, it's time for a full blast of self-belief!Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!This podcast is for general informational purposes only. The views and opinions expressed in this webinar are those of the panelists and do not necessarily reflect the official policy or position of Trane Technologies. Trane Technologies makes no warranty or guarantee concerning accuracy or completeness of the content presented in this webinar.

Mary Carter with Trane and Stephen Ross with Sandler explore the pressing labor challenges in the HVAC industry, focusing on hiring, retention, and compensation strategies. Delve into the evolving marketplace dynamics as Mary and Stephen share their experiences and expertise, tackling issues like talent recruitment and maintaining competitive advantages amidst industry changes.Discover creative strategies and learn how to say goodbye to "culture vultures" while welcoming "trade warriors" into your business. Whether you're dealing with overstaffed shifts or technician shortages, this episode offers a fresh take on building a winning team in the ever-evolving HVAC world. Don't miss this engaging discussion filled with practical solutions to propel your business forward.Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!This podcast is for general informational purposes only. The views and opinions expressed in this webinar are those of the panelists and do not necessarily reflect the official policy or position of Trane Technologies. Trane Technologies makes no warranty or guarantee concerning accuracy or completeness of the content presented in this webinar.

Get ready to tune in to Trane's brand-new podcast, HVAC Full Blast! We're thrilled to bring you exciting conversations every two weeks with our dynamic duo, Mary Carter and Stephen Ross. Whether you're a business owner, an industry expert, or just curious, join us for a fun-filled journey into the world of HVAC. Don't miss out—subscribe now!

Mary Carter with Trane and Stephen Ross with Sandler delve into the dynamic ebb and flow of heating and air companies and tackle the best strategies for creative marketing and generating self-sustained leads. Fueled by the cycles of expansion and contraction in the industry, they explore the power of frequency, reach, and synergy. Stephen shares transformative tales from his own experiences, proving that necessity is indeed the mother of invention.Tune in for inspiration on achieving growth without a hefty marketing budget, and learn how to elevate your business with fresh, creative approaches. Whether you're a seasoned marketer or just starting out, you won't want to miss these golden nuggets of wisdom. Join us for this marketing masterclass and spark your sales engine to full throttle!Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!This episode is for general informational purposes only. The views and opinions expressed in this episode are those of the panelists and do not necessarily reflect the official policy or position of Trane Technologies. Trane Technologies makes no warranty or guarantee concerning accuracy or completeness of the content presented in this webinar.

Get ready to sail through a sea of insights as Mary Carter with Trane and Stephen Ross with Sandler dive into the latest HVAC business dynamics. In this episode, the duo navigates the 'soupy' summer heat and its impact on business, all while discussing how to steer through changing tax credit timelines. With the 25C tax credit winds shifting course sooner than expected, HVAC pros need to adjust their sails quickly. Discover how to leverage impending tax credits, stack benefits, and create urgency to boost your bottom line and outsmart market uncertainties.Whether you're riding the high waves or battling headwinds, Mary and Stephen bring you stories, strategies, and a splash of humor to keep your business on course. Join us for a full blast of summer insights and elevate your HVAC game!Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!This episode is for general informational purposes only. The views and opinions expressed in this episode are those of the panelists and do not necessarily reflect the official policy or position of Trane Technologies. Trane Technologies makes no warranty or guarantee concerning accuracy or completeness of the content presented in this webinar.Trane does not provide tax, legal, or accounting advice. This material is for informational purposes only and it should not be relied on for tax, legal, or accounting advice. Tax law is subject to continual change. All decisions are your responsibility and you should consult your own tax, legal, and accounting advisors. Trane disclaims any responsibility for actions taken on the material presented.

Listen in to our vibrant discussion about the highs and lows of HVAC sales during the sizzling summer months. Mary Carter with Trane and Stephen Ross with Sandler tackle the intricate dance of managing margins, transitioning from spring moods to summer urgency, and making the most of fleeting sales opportunities. Between teams summer and fall, optimizing for high-dollar sales, and gearing up for epic debates on financing, this lively conversation is a blend of humor, strategy, and insight.Whether you're riding the heat wave or marching into fall, this exchange is packed with tips to boost your sales, refine your strategy, and ensure every sale hits the mark. Don't miss the chance to learn something new—tune in now and turn up your sales game to full blast!Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!This episode is for general informational purposes only. The views and opinions expressed in this episode are those of the panelists and do not necessarily reflect the official policy or position of Trane Technologies. Trane Technologies makes no warranty or guarantee concerning accuracy or completeness of the content presented in this webinar.Trane does not provide tax, legal, or accounting advice. This material is for informational purposes only and it should not be relied on for tax, legal, or accounting advice. Tax law is subject to continual change. All decisions are your responsibility and you should consult your own tax, legal, and accounting advisors. Trane disclaims any responsibility for actions taken on the material presented.

Dive into this electrifying episode of HVAC Full Blast where Mary Carter from Trane and Stephen Ross from Sandler unlock the mysteries of HVAC financing—a powerful tool often overlooked! Discover how financing can transform your HVAC sales approach, boost closing ratios, and elevate average ticket prices.Uncover the psychology behind consumer money scripts and learn how to tailor financing options for different types of buyers. Packed with real-world anecdotes, insightful strategies, and expert tips, this is a conversation you don't want to miss.Join the conversation, get inspired, and see why financing might just be the secret weapon in the HVAC sales arsenal. Share with fellow HVAC enthusiasts, subscribe for more groundbreaking episodes, and let's make HVAC Full Blast the buzz of the industry. Don't get left behind—tune in now and turn up your sales game to full blast!Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!This episode is for general informational purposes only. The views and opinions expressed in this episode are those of the panelists and do not necessarily reflect the official policy or position of Trane Technologies. Trane Technologies makes no warranty or guarantee concerning accuracy or completeness of the content presented in this webinar.Trane does not provide tax, legal, or accounting advice. This material is for informational purposes only and it should not be relied on for tax, legal, or accounting advice. Tax law is subject to continual change. All decisions are your responsibility and you should consult your own tax, legal, and accounting advisors. Trane disclaims any responsibility for actions taken on the material presented.