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How Leaders Lead with David Novak
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How Leaders Lead with David Novak

Author: David Novak

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How Leaders Lead gives you a front-row seat to exclusive conversations with the world’s most iconic leaders across business, sports, and entertainment. Hosted by David Novak, Co-founder and former CEO of Yum! Brands, this podcast pulls back the curtain on how top CEOs, founders, and game-changers make things happen. When you tune in, you’ll learn from legends like Tom Brady, Condoleezza Rice, Jamie Dimon, Coach Prime (Deion Sanders), Indra Nooyi, Stanley Druckenmiller, and more.

Other guests include:


  • CEO of Starbucks

  • CEO of Target

  • Co-founder of Home Depot

  • and many others...


David’s unique perspective and thought-provoking questions distill the wisdom of these leaders into actionable insights you can use to elevate your own leadership game. Whether you’re just starting your leadership journey or already leading teams, this show helps you build the confidence you need to lead well.

367 Episodes
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If you think “purpose” is just a bland little word for your mission statement, don’t miss this episode with Hayes Barnard, the founder, Chairman, and CEO of GoodLeap, which helps homeowners finance upgrades that make their homes more sustainable. Listen and see how purpose is a powerful force that helps you make connections, build teams, and drive more innovation. You’ll also learn: What he learned about marketing from Elon Musk Why feeling like an underdog might be your biggest advantage The mindset you need to keep pushing, even after success The AI lifehack that’s like having “a genius in your pocket” Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business. Connect with David: Keep Up with David on LinkedIn Follow David on Twitter The How Leaders Lead Instagram View insightful clips on TikTok Watch full interviews on YouTube Get the USA Today Bestselling Book "How Leaders Learn"
On this episode of 3 More Questions, you'll hear David Novak's answers to: What is your favorite travel story? What’s your stance on finding the balance between being centralized versus decentralized when you have multiple brands under the same roof? Which is better? What do you think about Glenn's quote, "In god we trust … everyone else bring data”?  ——— GO DEEPER Scale up your leadership skills in 2 minutes a day with the How Leaders Lead app — Download today in the App Store Get coaching from David by signing up to receive his Weekly Leadership Plan. It builds on each podcast episode by offering actionable steps you can take each week to incorporate the learnings from the episode into your leadership style. It only takes about 5 minutes and is a great way to start off your week! Subscribe to the How Leaders Lead podcast to ensure you never miss an episode!
Great companies aren’t built by ego. They’re built by leaders who ask questions, listen, and rely on the smart people around them. And this episode’s guest is one of those leaders! Glenn Fogel is the CEO of Booking Holdings, the company behind big travel brands like Booking dot com, Kayak, Priceline, and OpenTable.  Having been at the company for 25 years, Glenn’s got a lot of experience to draw on. Yet he’s the first to admit when something isn’t his area of expertise. And instead of guessing, he trusts the experts on his team to guide the way. If you want to know the secret to staying humble and building an engaged team, hit play and discover the power of knowing what you don’t know! You’ll also learn: The importance of data (with one big caveat) How to push for innovation in a successful, established company The #1 mistake companies make after an international acquisition The mindset you need for painful decisions Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business. Connect with David: Keep Up with David on LinkedIn Follow David on Twitter The How Leaders Lead Instagram View insightful clips on TikTok Watch full interviews on YouTube Get the USA Today Bestselling Book "How Leaders Learn"
On this episode of 3 More Questions, you'll hear David Novak's answers to: Tell us about the idea of customer mania and how you cascaded it throughout all of Yum.  How do you think about emotional distance among a team? How do you view In-N-Out's decision to not offer mobile ordering … I mean, if you were President, what would you do?   ——— GO DEEPER Scale up your leadership skills in 2 minutes a day with the How Leaders Lead app — Download today in the App Store Get coaching from David by signing up to receive his Weekly Leadership Plan. It builds on each podcast episode by offering actionable steps you can take each week to incorporate the learnings from the episode into your leadership style. It only takes about 5 minutes and is a great way to start off your week! Subscribe to the How Leaders Lead podcast to ensure you never miss an episode!
Every business wants loyal customers. But what does it mean to be loyal to your customers? Find out in this episode with Lynsi Snyder, the Owner and President of In-N-Out Burger. Go behind the scenes of this iconic brand and learn how you can boost loyalty in your business. Plus, In-N-Out is a family-owned company. And if you’ve ever worked with your family, you know things can get messy. Lynsi’s got a lot of hard-won wisdom to help you navigate those situations with confidence and grace. You’ll also learn: One big reason your messages aren’t getting through to your team What makes a “good” idea not so good Wisdom for anyone who works with their family Why In-N-Out doesn’t offer mobile ordering—and the leadership lesson behind it Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.
On this episode of 3 More Questions, you'll hear David Novak's answers to: Tell us a story about a time from your career where you had to lead through a crisis and what you learned from that experience. How would you coach someone to get comfortable with asking for business? Can you unpack what Ken says about the biggest impediment to good risk management is imagination?  ——— GO DEEPER Scale up your leadership skills in 2 minutes a day with the How Leaders Lead app — Download today in the App Store Get coaching from David by signing up to receive his Weekly Leadership Plan. It builds on each podcast episode by offering actionable steps you can take each week to incorporate the learnings from the episode into your leadership style. It only takes about 5 minutes and is a great way to start off your week! Subscribe to the How Leaders Lead podcast to ensure you never miss an episode!
One of your most valuable currencies isn’t money, talent, or even time. It’s trust. See how it can power better partnerships and more opportunities in this episode with Ken Bacon, Cofounder and Managing Partner at Railfield Partners and former Executive VP at Fannie Mae.  If you want to see how to build trust, extend it wisely, and see it return to you, then hit play now! You’ll also learn: A negotiation strategy you probably haven’t heard before Two qualities of leaders who make good decisions Why your assumptions might be endangering your business The one thing no one tells you about success Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.
On this episode of 3 More Questions, you'll hear David Novak's answers to: How would you go about offering coaching? Where did you learn to be a great salesperson? How did you and do you stay visible as a leader?  ——— GO DEEPER Scale up your leadership skills in 2 minutes a day with the How Leaders Lead app — Download today in the App Store Get coaching from David by signing up to receive his Weekly Leadership Plan. It builds on each podcast episode by offering actionable steps you can take each week to incorporate the learnings from the episode into your leadership style. It only takes about 5 minutes and is a great way to start off your week! Subscribe to the How Leaders Lead podcast to ensure you never miss an episode!
Today’s guest is Allan Thygesen, the CEO of Docusign. Before that, he led Google’s $100 billion advertising business in North and South America. In this conversation, you’ll get a front row seat to how he approaches technology and innovation—including his advice for integrating AI into your business. Plus, he’s got an outlook on sales you need to hear. If selling makes you a little uncomfortable, don’t worry! Listen to this conversation and learn how to embrace that role—and why you can’t overlook it if you want other people to follow you. You’ll also learn: Practical advice to integrate AI into your business The two most important factors for a startup Why what seemed like “chaos” at Google was actually key to innovation How to make your team more well rounded Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.
On this episode of 3 More Questions, you'll hear David Novak's answers to: What kind of coaching would you give a player or a teammate who made a public mistake that everyone was talking about? What’s the hardest thing you’ve ever had to own up to? What are some of the signs that a business is getting too big too fast?  ——— GO DEEPER Scale up your leadership skills in 2 minutes a day with the How Leaders Lead app — Download today in the App Store Get coaching from David by signing up to receive his Weekly Leadership Plan. It builds on each podcast episode by offering actionable steps you can take each week to incorporate the learnings from the episode into your leadership style. It only takes about 5 minutes and is a great way to start off your week! Subscribe to the How Leaders Lead podcast to ensure you never miss an episode!
Just in time for the Super Bowl, this week’s guest is Harris Barton, the founder and managing director of H. Barton Asset Management. He was also an all-pro left tackle for the 49ers, winning THREE Super Bowls with Joe Montana and Steve Young.  Today, he runs a thriving investment fund, where he has about a billion dollars of assets under management. If you’re feeling stuck on a problem, listen to this episode. Why? Because Harris understands the power of listening and learning from others. The answers you need are probably already around you somewhere—it’s just a question of whether or not you’re listening for them! You’ll also learn: How to bounce back after a big failure Leadership lessons from inside the huddle at Super Bowl XXIII The one thing everyone notices about their leader The mindset you need to stack one success on top of another Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.
On this episode of 3 More Questions, you'll hear David Novak's answers to: What’s changed about leadership since you’ve been out of Yum? Why do you think Jamie gets a much more realistic answer when he asks his employees what compensation they think they deserve? Can you tell us about the “since we last met” exercise? What’s the lesson you take from Jamie calling up Sandy Weill after years of no contact for a meeting?  ——— GO DEEPER Scale up your leadership skills in 2 minutes a day with the How Leaders Lead app — Download today in the App Store Get coaching from David by signing up to receive his Weekly Leadership Plan. It builds on each podcast episode by offering actionable steps you can take each week to incorporate the learnings from the episode into your leadership style. It only takes about 5 minutes and is a great way to start off your week! Subscribe to the How Leaders Lead podcast to ensure you never miss an episode!
Some leaders talk a big game. Others deliver big results. If you want to know what separates the two, listen to this episode with Jamie Dimon, the Chairman and CEO of JPMorgan Chase, the largest and most profitable bank in the U.S. You’ll find a wealth of insight into what it takes to cut through the BS and execute big changes.  Great leaders know: you get results when you get to work. If you want to up the execution level for you and your team, hit play now! You’ll also learn: Jamie’s thoughts on the global economy, including China, Russia and more What really drives curiosity The two actions that drive a successful turnaround One warning you need to hear if you’ve recently been promoted Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.
On this episode of 3 More Questions, you'll hear David Novak's answers to: What advice would you give someone who’s trying to develop Bobbi's skill of getting to the heart of the issue? What are some signs that your company is getting cocky and bloated … and how can leaders avoid that?  What do you think it is about Bobbi that has allowed her to grow one billion dollar brand and be on her way to growing her second?  ——— GO DEEPER Scale up your leadership skills in 2 minutes a day with the How Leaders Lead app — Download today in the App Store Get coaching from David by signing up to receive his Weekly Leadership Plan. It builds on each podcast episode by offering actionable steps you can take each week to incorporate the learnings from the episode into your leadership style. It only takes about 5 minutes and is a great way to start off your week! Subscribe to the How Leaders Lead podcast to ensure you never miss an episode!
How do some leaders seem to tackle big challenges and make it look effortless? In this episode, David sits down with world-renowned entrepreneur and cosmetics titan Bobbi Brown. Her latest venture, Jones Road Beauty, is growing like crazy because people love how she has simplified the complicated world of beauty and cosmetics. Leaders waste all kinds of time because they overcomplicate things. But when you learn to simplify, you can save time and energy—and ultimately, find better solutions, too. Listen to this episode to see how Bobbi does it, and discover why the ability to simplify is a game-changer for your time, energy, and creativity! You’ll also learn: One strategy to try if you’re struggling to connect on social media The easiest way to get inspired when you’re stuck Why your unconventional career path might just be your biggest strength A surprising quality of great salespeople Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.
On this episode of 3 More Questions, you'll hear David Novak's answers to: Are there red flags to look for that typically indicate that someone is not going to be a great partner? At what point does someone need to fold and cut their losses? How would you approach coaching someone who tends to be negative, guiding them towards adopting a more positive mindset?  ——— GO DEEPER Scale up your leadership skills in 2 minutes a day with the How Leaders Lead app — Download today in the App Store Get coaching from David by signing up to receive his Weekly Leadership Plan. It builds on each podcast episode by offering actionable steps you can take each week to incorporate the learnings from the episode into your leadership style. It only takes about 5 minutes and is a great way to start off your week! Subscribe to the How Leaders Lead podcast to ensure you never miss an episode!
Is one of your 2025 goals to strengthen your team or shift your culture? If so, you’ll love hearing from Louise Brady, the co-founder and managing partner at the successful VC firm Piedmont Capital Partners. She shows how powerful it is when leaders prioritize the people around them. When you go above and beyond for your team, it comes back to you—and not just in a fluffy, feel-good way.  As you’ll hear today, that kind of generosity can drive serious results for your culture, your bottom line, and your own growth. You’ll also learn: What you can do to attract the attention of a VC firm One sneaky strategy to give tough feedback to someone with a bad attitude The surprising role that positivity plays in your team culture  Exciting developments in the ongoing effort to cure cancer and Alzheimer’s Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.
On this episode of 3 More Questions, you'll hear David Novak's answers to: How can you break down Pat's thought that leaders ought to treat their current job like their next job? What are the best ways a leader can remind their team of their standard of excellence? If you were creating your own shield like Pat, who would be your hero? ——— GO DEEPER Scale up your leadership skills in 2 minutes a day with the How Leaders Lead app — Download today in the App Store Get coaching from David by signing up to receive his Weekly Leadership Plan. It builds on each podcast episode by offering actionable steps you can take each week to incorporate the learnings from the episode into your leadership style. It only takes about 5 minutes and is a great way to start off your week! Subscribe to the How Leaders Lead podcast to ensure you never miss an episode!
Thinking about your next career move?  Most leaders are. But if you don’t approach it the right way, it can cost you.  Sometimes, you can get so caught up thinking about your next big career move that you lose focus on what really matters—which is doing excellent work in whatever role you’re in now. See what that looks like in action in this episode with Louisville men’s basketball head coach Pat Kelsey. Plus, get an inside look at the way he’s using a strong culture to turnaround one of the most storied basketball programs in the nation. You’ll also learn: The one thing you need to do to get your core values to stick What to focus on when you’re not the most talented person in the room How to approach a job when it’s not the role you ultimately want The most underappreciated part of any organization’s success Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.
On this episode of 3 More Questions, you'll hear David Novak's answers to: What is it about writing songs that makes you want to keep doing it and how do you keep coming up with ideas? How should business leaders incorporate emotional leadership into their own style? What advice would you give a leader who’s trying to figure out who their core audience is and how to serve them better? ——— GO DEEPER Scale up your leadership skills in 2 minutes a day with the How Leaders Lead app — Download today in the App Store Get coaching from David by signing up to receive his Weekly Leadership Plan. It builds on each podcast episode by offering actionable steps you can take each week to incorporate the learnings from the episode into your leadership style. It only takes about 5 minutes and is a great way to start off your week! Subscribe to the How Leaders Lead podcast to ensure you never miss an episode!
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