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The first act of AI may have been a bigger failure than you may think.
Kipp and Kieran dive into why the first act of AI fails, and how the second act will be mind-blowing. Learn more on the next-level use cases in the second act of AI, how Sam Altman is copying Elon’s playbook, and the concept of a 2x2 matrix on ambition vs. laziness in leadership.
Mentions
Sequoia Capital https://www.sequoiacap.com/article/generative-ai-act-two/
OpenAI https://openai.com/
tweet from Kieran https://twitter.com/searchbrat/status/1707336856621228406
Mckay Wrigley https://twitter.com/mckaywrigley
Tweet from Teknium https://twitter.com/Teknium1/status/1706838281709875274
Sam Altman tweet https://twitter.com/sama/status/1707224676630409572
Rowan Cheung tweet https://twitter.com/rowancheung/status/1707106581513388350
Founder's Podcast https://www.founderspodcast.com/
Character.ai https://beta.character.ai/
MidJourney https://www.midjourney.com/home/?callbackUrl=%2Fapp%2F
GPT-4 https://openai.com/research/gpt-4
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
Marketing's next frontier is here, thanks to GPT-4.
Kipp dives into the breaking news behind OpenAI's newest version of GPT-4. Learn more about how Spotify is collaborating with OpenAI, the power of GPT-4's multimodal capabilities, how it will completely transform marketing, and the industry implications it will have.
Mentions
OpenAI https://openai.com/
GPT-4 https://openai.com/research/gpt-4
Thread by Rowan Cheung https://twitter.com/rowancheung/status/1706303752532287622
GPT's speech-to-text tweet https://twitter.com/rowancheung/status/1706309042652491800
HubSpot https://www.hubspot.com/
Amazon https://www.amazon.com/
Anthropic https://www.anthropic.com/
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
Did Google just one-up OpenAI for good?
Kipp and Kieran dive into the on-going AI wars between Bard and OpenAI and why Bard may have the upper hand. Learn more on the legal implications of Google’s advantage in the AI industry, the power of Google's Bard extensions launch, and how OpenAI will combat it.
Mentions
Google www.google.com
Google's Bard extensions https://bard.google.com/
Microsoft https://www.microsoft.com/
OpenAI https://openai.com/
YouTube data https://developers.google.com/youtube/v3
Gemini project (Google's large language model)
Microsoft's partnership with OpenAI https://blogs.microsoft.com/blog/2023/01/23/microsoftandopenaiextendpartnership/
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
Even the most skilled marketer may not be utilizing all five of these essential strategies.
Kipp dives into fundamental rules for acquiring more customers. These rules are applicable to businesses of all sizes and are crucial for sustainable growth. Learn more on how these fundamental rules will attract more customers for your business, enhance your customer satisfaction, and achieve sustainable growth.
Mentions
Eight Sleep https://www.eightsleep.com/eu/
Asana https://asana.com/
HubSpot https://www.hubspot.com/
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
Should we give up control to AI?
Kipp and Kieran explore the impact of artificial intelligence (AI) on knowledge workers with Gabriel Hubert (Co-founder at Dust). Learn more about the challenges and opportunities in AI adoption, the need to balance time savings and control, and the importance of knowledge workers learning to use AI tools effectively.
About Gabriel
Co-Founder of Dust, ex-Stripe, Alan.
Connect with Gabriel!
LinkedIn https://www.linkedin.com/in/gabhubert/
Twitter https://twitter.com/gabhubert
Mentions
OpenAI https://openai.com/
Tavus https://www.tavus.io/
My First Million https://www.mfmpod.com/
Slack https://slack.com/
Inbound Startup Pitch Competition https://www.hubspot.com/milliondollarpitch
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
People don’t want advice, they want a prescriptive thing to do.
Kipp and Kieran dive into a million dollar framework that will grow your online brand. Learn more on the power of creating a simple framework, how to structure value for your audience, and the power of making your audience feel like they’re in on “the secret.”
Mentions
INBOUND live episode https://www.youtube.com/watch?v=htKMqgVgKvc
Steven Bartlett’s podcast: Diary of a CEO https://stevenbartlett.com/the-diary-of-a-ceo-podcast/
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
2 out of 3 jobs will be automatable thanks to AI.
Kipp and Kieran come to you LIVE from INBOUND to dive into how to be on the winning side of AI transformation. Learn about the attitude everyone should have to succeed in AI, how traditional brand channels will be interrupted, how to create truly differentiated content, the power of personality, and real life use cases for AI (used by HubSpot).
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
Steal the strategies of these 5 business-savvy celebrities to grow your business.
Kipp and Kieran dive into how 5 marketing-minded celebrities have grown their business (and how you can too). Learn more on why Taylor Swift is an amazing content marketer, the power of understanding your audience, how to create your own flywheel of distribution, the importance of owned media, and marketing with an emotional connection.
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
The cost of marketing has gone up 108% in 10 years. What does this mean for your customer acquisition cost?
Kipp and Kieran dive into Why B2B creators are going to be critical for your customer acquisition. Learn how the cost of marketing is going to cripple many businesses (and how to rise above it), why comparison to your competitors will kill your business, what all good marketers hold themselves accountable to, and why businesses die because people won't have hard conversations.
Sign up or log in to Connect.com and join the Marketing Against the Grain community on the Community Discovery page.
Mentions
Patrick Campbell tweet https://twitter.com/Patticus/status/1695072305645318349
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
If your business is wrapped around ChatGPT right now, see you later.
Kip and Kieran dive into how OpenAI killed the first generation of enterprise AI companies with the launch of ChatGPT enterprise. Learn why there’s less opportunity to build on top of OpenAI, how to build unique use cases by partnering with the best large langugage model, how OpenAI is pulling a classic business strategy lesson, and what 2 things will kill your business.
Mentions
Announcement tweet from Sam Altman https://twitter.com/sama/status/1696226160248766558
OpenAI enterprise https://openai.com/enterprise
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
If you’re selling software or goods, you can be a global business today.
Kipp and Kieran dive into how your business can be in a hundred languages overnight for free. Learn more on the scary power of multi-modal search, the future of how buinseses can expand internationally, the consumerization of software, and he era of the renaissance of individual creativity.
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
You’re not going to be a successful marketer in the future If you're not a creator.
Kipp and Kieran dive into how marketing is eating the world and why we’re on the edge of a business apocalypse. Learn more on why creators are actually marketers, why being alone is a big advantage, how marketing eats up more of the customer journey, and whether marketing is the most important function in growing a business.
Mentions
Johnny Manziel Netflix documentary https://www.netflix.com/title/81582385
Bobbi Althoff https://www.instagram.com/bobbialthoff/?hl=en
BFFs Podcast https://podcasts.apple.com/us/podcast/bffs-with-dave-portnoy-josh-richards-and/id1534324153
Article by Scott Belsky https://www.implications.com/p/insights-on-collapsing-the-talent
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
In the future, will everyone have an AI co-pilot for everything?
Kipp and Kieran are joined by AI expert, Rachel Woods to discuss how to create space to transform your teams into an AI-first mindset. Listen for AI use cases that aren’t as well known but are super useful, how to set your team up to take advantage of AI, and why you need to throw an AI hackathon for your business.
About Rachel
Rachel is a former Facebook data scientist and founder, now helping businesses adopt AI with her newsletter and community, The AI Exchange. She started creating content about startups and AI in November of 2022, and now has 200K+ followers across platforms. She's worked with hundreds of businesses since ChatGPT launched and is deeply committed to figuring out the practical path for businesses to adopt AI in their operations, what she coined "AI Ops".
Want $50 off Rachel's "Prompting for AI Ops" course? Use code "aix50" https://theaiexchange.com/prompt-design-cohort
Connect with Rachel!
Twitter https://twitter.com/rachel_l_woods
LinkedIn https://www.linkedin.com/in/woodsrach/
TikTok https://tiktok.com/the.rachel.woods
Instagram https://instagram.com/the.rachelwoods
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
Kipp and Kieran discuss OpenAI’s secret competitor by an unlikely player and the future of what AI tools will look like. Learn why the first mover advantage isn’t a moat, why paid products are going to get commoditized by open-source projects, and ChatGPT-5 rumors.
Mentions
Anthropic https://www.anthropic.com/
Snapchat https://www.snapchat.com/
Llama https://ai.meta.com/llama/
Johnny Manziel documentary https://www.netflix.com/title/81582385
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
GPT-4 responses that were directly executable decreased from 52% in March to 10% in June… what went wrong?
Kipp and Kieran are joined by Linus Ekenstam to discuss all how Chat-GPT 4 is getting worse and AI tipping points. Learn about the future of websites in an AI world, why companies are scared to use AI tools for customer facing interactions, and how the multimodality of AI will change the way you work.
About Linus Ekenstam
AI Gardener & Designer. Previously at Typeform, Flodesk, Thingtesting.
Connect with Linus!
Twitter https://twitter.com/linusekenstam
Newsletter https://linusekenstam.substack.com/
genAI stories for kids https://www.bedtimestory.ai/
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
Most people fail because they spend most of their time doing things that don’t matter.
Kipp and Kieran dive into the top habits of successful people that will transform your life. Learn why you need to focus on inputs not outputs, the power of intellectual honesty, why being bored is the best way to figure out what to do, and why everyone should adopt the paranoid optimist attitude.
Mentions
Molly O’Shea tweet https://twitter.com/MollySOShea/status/1685291920644616192
Inbound https://www.inbound.com/
Sam Parr book recommendation https://twitter.com/thesamparr/status/1678212633768361987
Nicholas Holland https://www.linkedin.com/in/nashvilleholland/
Yvonne’s in Boston https://www.yvonnesboston.com/
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
These tools may make ChatGPT obsolete…
Kipp and Kieran are joined by Matt Wolfe to dive into A.I. tools you need to try in 2023. Learn why small businesses are a huge AI opportunity, why the winners and losers of AI is a race to the bottom, and tools that are better than ChatGPT that will transform the way you grow your business.
About Matt Wolfe
Matt Wolfe is an entrepreneur and YouTuber focused on keeping his finger on the pulse of AI and future tech. His website, Future Tools, is updated daily with the latest tools and news in the AI space and his YouTube channel keeps people in the loop with the latest tutorials, reviews, and news happening in the world of artificial intelligence.
Connect with Matt!
Website https://futuretools.io/
Twitter https://twitter.com/mreflow
Mentions
Jasper AI https://www.jasper.ai/
Stableboost AI https://stableboost.ai/
Future Tools AI https://www.futuretools.io/
Chat GPT https://chat.openai.com/
Bard https://bard.google.com/
Llama AI https://ai.meta.com/llama/
Perplexity AI https://www.perplexity.ai/
Runway https://runwayml.com/
Midjourney https://www.midjourney.com/
Code interpreter https://openai.com/blog/chatgpt-plugins#code-interpreter
Glean https://www.glean.ai/
Rewind AI https://www.rewind.ai/
Claude 2 https://claude.ai/login
Eleven Labs https://elevenlabs.io/
Leonardo AI https://leonardo.ai/
Kaiber AI https://kaiber.ai/
Personal AI https://www.personal.ai/
Character AI https://beta.character.ai/
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
Rebranding is stupid. You should never rebrand.
Kipp and Kieran dive into why rebrands suck and why you shouldn’t do them for your business. Learn why everybody’s missing on the point on Twitter’s X rebrand, the most important principle in the business of a social network, different brand architecture models, and the only scenario where a rebrand makes sense.
Mentions
Tech Crunch article on X https://techcrunch.com/2023/07/31/apple-greenlights-twitter-apps-rebrand-to-x/
Andrew Huberman sleep recommendations https://hubermanlab.com/toolkit-for-sleep/
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Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
Here’s how you can make a killer brand like Mattel without the $150M marketing spend.
Kipp and Kieran dive into the Barbie madness behind the best marketing campaign of the decade. Learn how to stretch your marketing budget with creativity, how you can leverage planning and orchestration to execute a killer campaign, and the power of telling your story in a new creative way.
Mentions
Twitter thread on Barbie https://twitter.com/aakashg0/status/1683682931418742785
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
From McDonald's Ba-da-ba-ba-ba to Netflix's ta-dum, you know em' and you love em'. But do these brand soundtracks actually work?
About The Hustle Daily Show
A daily dose of irreverent, offbeat, and informative takes on business & tech news. Hosted by Mark Dent, Juliet Bennett Rylah, Jacob Cohen, Rob Litterst, and Ben Berkley from The Hustle.
Want more hustle daily show goodness? Listen to get daily insights on business and tech https://link.chtbl.com/y2jEDh7G
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
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Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
Start 01:15
Highlights the transformative power of AI in democratizing technology development and data science. A promising trend in technological innovation. Explore ChatGPT Online for free without registration right at the website https://storysaverhd.io/chatgpt-online/
Digital marketing encompasses a broad range of online strategies and tactics aimed at promoting products, services, or brands. It utilizes various digital channels such as websites, social media, email, search engines, and online advertising to reach and engage with target audiences. Key components of digital marketing include search engine optimization (SEO), content marketing, social media marketing, email marketing, pay-per-click (PPC) advertising, and analytics to measure and optimize campaign performance. Digital marketing is essential for businesses and organizations to establish an online presence, connect with customers, and achieve marketing goals in the digital age. https://jhtackettmarketing.com/graphic-designer-in-delano/
Welcome to Eventify, the ultimate event planning software and conference app. Say goodbye to stress and hello to success with this powerful event app, simplifying the entire process from start to finish, be it a corporate conference or meetings.Revolutionize event planning with our apps for networking and apps for conference, taking your events to the next level through seamless coordination and management on our event planning platform.https://eventify.io/event-app/
In today's digital age, having a strong online presence is crucial for businesses to thrive. To achieve this, search engine optimization (SEO) plays a vital role. By partnering with a reputable SEO company, businesses in Scottsdale, Arizona, can unlock the full potential of their online presence. In this article, we will explore the benefits of working with an SEO company in Scottsdale and how it can help businesses achieve higher search engine rankings, increased website traffic, and improved conversion rates. https://seocompanyscottsdaleaz.com/
I liked the podcast, good ideas. You are right, a good strategy and truth can help you get more results in the future and grow your business. Usually this can be done by agencies such as https://arnodigital.com/ who have extensive experience in this and permanent large projects.
Marketing Against The Grain is an innovative approach to marketing that challenges traditional methods and encourages businesses to think outside the box. In the entertainment industry, this approach can be particularly effective as it allows companies to stand out in a crowded market. With so many entertainment options available to consumers today, it's more important than ever for companies to differentiate themselves from their competitors. By using unconventional marketing tactics, such as viral campaigns or experiential marketing events, entertainment companies can capture the attention of their target audience and create a memorable brand experience https://www.thenewsontime.com/entertainment
You might be interested in learning about a free job site. On the site https://jobtoday.com/us/landings/advertise-for-free you can post information about yourself and get a lot of responses.
This information use full an all human not for business pertion . https://myappforpc.com/app/915061235/itunes-store
Definitely worth a listen Very useful episode, thank you all
Great show Gentlemen, I do agree with every ranking except number 1. Brand marketing is indeed an impactful strategy to carry the emotional story of a brand but only on the assumption that all B2B purchase decisions are emotional. I think this only applies to B2C so for that reason I would not have it at number 1. Thanks.
Very useful episode, thank you all 🌹🌹
Definitely worth a listen, Have followed Hubspot for a while now and they keep giving great advice
Worth a listen!
Brilliant! Definitely worth a listen!
Love Kipp and Kieran's marketing ideas. Very worthwhile to listen to. A great help to marketers
Very insightful show. Enjoyed the commentary between Kipp and Kieran. Very helpful with platforms and tools discussed that would be a great help for marketers.
Great podcast. Very insightful and I love the communication between Kipp and Kieran. Highly informative with a nice range of topics discussed.
Great podcast !
love it!