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Right About Now with Ryan Alford

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Welcome to Right About Now with Ryan Alford, a radically different business podcast designed for mass appeal that consistently ranks as a top 10 US Apple Podcast show. Designed to both educate and entertain, Right About Now with Ryan Alford does what few business shows can - make you think and make you smile!

Right About Now is hosted by Ryan Alford, the marketing maven that has helped brands like Verizon, Apple, Lexus, and The NFL develop some of the most recognizable and successful ad campaigns of the last 20 years. Ryan interjects equal parts Southern charm, thoughtful insights, and witty commentary into a style and voice that resonates with listeners.

Ryan interviews celebrities, influential marketers, and entrepreneurs from across the globe while adding insight and recommendations for business owners and marketers - all told through a light-hearted lens that is equal parts entertainment and education.

As the name suggests, Right About Now with Ryan Alford isn't afraid to cross the boundaries of marketing, popular culture, and entertainment. The show features two weekly episode formats released on Tuesdays and Fridays. The Tuesday show is a guest interview while the Friday episode is an entertaining blend of weekly marketing news and banter between Ryan and Chris Hansen, his business partner and friend.

Visit www.RyanIsRight.com to learn more, or follow @rightaboutnowshow and @ryanalford on Instagram.
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Get ready for another awesome episode of The Radcast! Today, our host, Ryan, is joined by the super talented country music sensation, Spencer Crandall. They have a captivating conversation about Spencer's incredible journey, the struggles of hustle culture and burnout, making it in the music industry as an independent artist, leveraging the power of social media, and of course, his amazing new music. Join this inspiring exploration of the world of music, travel, personal growth, and the pursuit of dreams. Spencer's story serves as a testament to the power of confidence, resilience, and staying true to oneself in the face of challenges. Don't miss out on this episode full of valuable insights and exciting updates from a rising star in the country music scene.Key notes from this episode:Spencer shares fascinating stories about life on the road as a country musician plus the ups and downs, the adventures, and the unique experiences he has encountered along the way. (01:23)The duo discuss how Spencer's love for music began and the pivotal moments that shaped his career. We hear the insights into his early musical influences and how they continue to inspire his work today. (02:52)Ryan and Spencer discuss how Spencer tapped into his natural musical talent   and nurtured it, along with the importance of confidence in pursuing one's dreams and overcoming self-doubt. (06:34)The pair have a candid conversation about the pressures of hustle culture and its impact on artists. Spencer opens up about his experiences with burnout and the importance of self-care in maintaining mental and emotional well-being. (14:41)Ryan brings an  inspiring discussion about Spencer's personal journey with sobriety and how it has shaped his music, his outlook on life, and the positive impact it has had on his career. (19:04)Spencer shares his insights into the advantages and challenges of being an independent artist. The duo discuss the freedom, creative control, and unique opportunities that come with being independent, as well as the potential benefits of working with a label. (23:01)Spencer focuses on creating emotionally evoking music that pays homage to country while straying from the sound of other popular artists in the genre. (30:41)Ryan and Spencer chat about  his new music releases, collaborations, and future aspirations. Get a sneak peek into Spencer's upcoming projects and his creative process. (40:11)This episode is packed with information, wisdom, and passion and we know you will get a ton of value from this.If you want to learn more about Spencer Crandall, follow him on Instagram @spencercrandall or on TikTok https://www.tiktok.com/@spencercrandall and his Spotify Spencer Crandall.Learn more by visiting our website at www.theradcast.comSubscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcastIf you enjoyed this episode of The Radcast, Like, Share, and leave us a review! If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
Welcome to a special "best of" episode of The Radcast! You can find the full episodes from Best of Volume II, as well as Best of Volume I at www.theradcast.comA huge thank you to all of our listeners and subscribers! We wouldn't be able to do what we do without you! Keep up with our host Ryan Alford across all social media platforms @RyanAlford, and  at theradicalformula.com. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
Welcome back to your weekly marketing and news updates on The Radcast! This week, Ryan and Christina discuss the importance of ad spending, even in economic uncertainty.  Ryan named top 40 over 40 in podcasting by Podcast Magazine! Social Holidays:National Water balloon day - August 5International Beer Day, National Mustard Day - August 6thNational Sister Day - August 7thInternational Cat Day - August 8National Book Lovers Day - August 9 TikTok News:A TikTok Music app could challenge Spotify and AppleTikTok to overtake Facebook in influencer marketing spend this year, YouTube by 2024TikTok is the fastest growing source of news for adults in the UKMetaversePatrón concocts cocktail-themed virtual quests in bigger bet on metaverseAdvertising News:Marketers gain ROI during recession by increasing media spend, study saysTito’s vodka spoofs hard seltzer craze by selling empty canFrench’s slings mustard-flavored donuts in experiential pushMaybelline pairs with Time Out to encourage IRL datingJack in the Box welcomes back most famous employee Mark HamillHilton ribs romantic streak in travel ads with focus on perksBrands are getting creative with being real If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @christinaroseyasi @nick_weaver  If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
Welcome to another episode of The Radcast! This week Ryan and Christina discuss Stranger Things, product placement in your favorite Netflix shows, and more!Thanks to our sponsor Branded Bills! Use code Radcast20 at www.brandedbills.com for 20% off your purchase!Social holidaysJuly 8: National Video Game Day, National blueberry dayJuly 9: National sugar cookie dayJuly 10: National kitten day, national pina colada dayTikTok NewsHow YouTube’s brewing TikTok rivalry could impact mobile video strategiesTikTok Marketing Strategies Every Brand Should EmbraceMarketing and Advertising NewsOld Spice teams with Arby’s to tackle ‘meat sweats’Miller Lite honors female brewer Mary Lisle with limited-edition cansMcDonald’s strengthens gaming creator ties with OfflineTV sponsorshipCoke, Lacoste see significant value for ‘Stranger Things’ product placementsStranger Things 4’ Crosses Billion-Hour Viewing Mark, Netflix SaysModelo, Takis dare consumers to keep their hands off a co-branded vending machine If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @christinaroseyasi @nick_weaver_ If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
Welcome back to another episode of The Radcast! In this news episode, Host Ryan Alford and Co-Host Christina Yasi give you the run down on PR in the Metaverse, share their thoughts on Facebook and Instagram's newest announcement, and introduce you to Nerf's new mascot . . . Murph!Thanks to our sponsor Branded Bills! Use code Radcast20 at www.brandedbills.com for 20% off your purchase!Social Holidays:Friday 6.24 - National Handshake Day, National Take Your Dog to Work DaySaturday 6.25 - National Catfish DayMonday 6.27 - National Sunglasses DayWednesday 6.28 - National body piercing dayThursday 6.30 - Social Media dayTrends in the Metaverse2023 Chevy Corvette Z06 with Zany Green Paint, Matching NFT to Be AuctionedSnoop Dogg files for new NFT and Metaverse trademark applicationsMacy’s takes July Fourth bonanza to Web3 with free NFT dropBella Hadid Arrives in the Metaverse With a New Line of NFTsWeekly Marketing NewsNerf’s first mascot Murph draws Gritty comparisons, sparks Twitter debateCampaign Trail: Liquid Death pranks taste testers with pricey — but disgusting — beveragesLexus brings marketing to ‘Next Level’ on TwitchFacebook and Instagram won’t take a cut from creators’ revenues until 2024Mastercard released its first-ever music album yesterday, according to a press release. “Priceless,” available now on Spotify, features original songs by 10 artists from around the globe that incorporate the melody of Mastercard’s brand soundIf you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @christinaroseyasi @nick_weaver_ If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this special episode, industry experts share key strategies for business success, focusing on category design, product development, company culture, and competitive advantage. Listeners will gain actionable insights into building strong brands, simplifying communication, and raising capital for new ventures.TAKEAWAYSImportance of category design in business successThe "magic triangle" concept: company design, product design, and category designClarity and honesty in communication for effective marketingUnderstanding customer problems and positioning products as solutionsThe significance of building a strong brand for long-term successEmotional connections in marketing and their impact on purchasing decisionsStrategies for capital raising and understanding investor typesThe balance between profitability and revenue growthThe role of social media in modern marketing and personal brandingThe necessity of planning and execution in achieving business goals If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
SUMMARYIn this episode of Right About Now, host Ryan Alford and co-host Chris Hansen dive into a dynamic mix of current events and business trends. They kick things off with the economic impact of March Madness, exploring productivity losses and the tournament's deep cultural influence. The conversation then shifts to Elon Musk and Tesla, examining public reactions and recent acts of vandalism. They also explore the evolving luxury car market, focusing on Ferrari’s shifting demographics and the challenges of maintaining brand integrity. Wrapping up on a lighter note, the duo discusses astronauts’ food choices in space, blending humor with sharp insights.TAKEAWAYSEconomic impact of March Madness on productivity and businesses.Cultural significance of March Madness in corporate America.Statistics related to March Madness, including financial losses and economic boosts for host cities.Discussion on the financial dynamics of NCAA athletes versus college basketball coaches.Current events surrounding Elon Musk and Tesla, including societal reactions and vandalism incidents.Exploration of the implications of Musk's actions and media portrayal.Challenges faced by astronauts during extended space missions.Insights into the luxury car market, focusing on Ferrari's changing demographics.Comparison of brand integrity and quality between Ferrari and Lamborghini.The balance luxury brands must maintain between exclusivity and profitability. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential. Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of Right About Now, host Ryan Alford sits down with Devora Rogers, Chief Strategy Officer at Alter Agents, to explore the ever-evolving world of marketing and consumer behavior. They dive into the challenges brands face in truly understanding their audiences, the transition from traditional focus groups to cutting-edge research methods, and the delicate balance between performance marketing and brand building. Devora introduces the concept of shopper promiscuity, explains how familiarity drives brand loyalty, and examines the rising influence of podcasts in shaping consumer decisions. This insightful conversation highlights the urgency for brands to adapt to shifting consumer preferences and craft compelling value propositions in a competitive marketplace.TAKEAWAYSUnderstanding the significance of consumer behavior in marketing.The concept of "shopper promiscuity" and its impact on brand loyalty.The transition from traditional focus groups to modern research methods, including virtual formats and mobile ethnographies.The tension between performance marketing and brand building, and the need for long-term consumer relationships.The complexity of modern marketing strategies across various channels.The role of familiarity in fostering brand loyalty among consumers.The challenges of attribution in marketing and the difficulty in determining effective channels.The importance of engaging with real consumers for genuine insights.The potential of podcasts as a growing marketing channel.The necessity for brands to adapt to changing consumer preferences and market dynamics. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
SUMMARYIn this episode of Business News, hosts Ryan Alford and Chris Hansen delve into current business news. They discuss TikTok's potential $32 billion ad revenue, Southwest Airlines' controversial decision to charge for checked bags, and the evolving landscape of influencer marketing. The conversation also touches on Tesla's stock fluctuations, driven by Donald Trump's public support for Elon Musk, and the cryptocurrency market's sluggish response to recent positive news. The hosts emphasize the need for clear communication from leaders, particularly regarding economic policies and strategies, to alleviate public uncertainty and guide constituents through challenging times.TAKEAWAYSOverview of current business news and trendsTikTok's potential ad revenue and market challengesImpact of Southwest Airlines' new baggage fees on customer loyaltyEvolution of influencer marketing and its significance for brandsTesla's stock performance and the influence of public figures like TrumpTrends in the cryptocurrency market and investor sentimentImplications of tariffs on international trade and economic relationsImportance of transparency and clear communication in leadershipEffects of daylight savings on productivity and work-life balanceGrowth and popularity of the podcast and its content offerings If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential. Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of "Right About Now," host Ryan Alford chats with Jimmy Feeman, co-founder of NoBaked, a cookie dough company. Jimmy shares his entrepreneurial journey, starting with his and his wife Megan's dissatisfaction with traditional jobs, leading them to sell cookie dough at farmers' markets. They discuss the nostalgic appeal of cookie dough, the challenges of running a business as a couple, and the importance of transparency and trust. Jimmy also recounts their pivot during the pandemic, including living in a converted school bus. The episode highlights resilience, adaptability, and the joy of pursuing one's passions.TAKEAWAYSEntrepreneurial journey and experiences of co-founding a cookie dough company.Nostalgia associated with cookie dough and its appeal to consumers.Challenges faced in the early years of starting a business.Dynamics of running a business as a couple and the importance of communication.The significance of trust and transparency in personal and business relationships.Evolution of brand identity and understanding customer preferences.The importance of craftsmanship and hands-on work in entrepreneurship.Strategies for scaling a consumer brand while maintaining authenticity.The balance between indulgence and health-consciousness in food choices.Lessons learned from the entrepreneurial journey, including resilience and adaptability.  If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
SUMMARYIn this episode of "Right About Now," host Ryan Alford and co-host Chris Hansen discuss key business news, including Donald Trump's address to Congress, the discontinuation of Skype, and the impact of tariffs on the U.S. economy. They reflect on the decline of Skype in favor of platforms like Zoom and WhatsApp, and explore the evolving job market influenced by AI. The conversation also touches on the importance of diversity in hiring, the benefits of entrepreneurship, and the volatile nature of cryptocurrency markets. The episode emphasizes staying informed and adaptable in a rapidly changing economic landscape.TAKEAWAYSBusiness news highlights and current events overviewKey takeaways from Donald Trump's address to CongressImplications of tariffs on the U.S. economyDiscontinuation of Skype and its impact on communicationPolitical climate and its influence on business decisionsEconomic insights, including discussions on tax cutsDiversity in hiring practices and merit-based hiringThe role of technology and AI in the job marketThe importance of entrepreneurship and brand building on social mediaThe evolving landscape of communication platforms and their alternatives If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
SUMMARYIn this episode of "Right About Now," hosted by Ryan Alford, the focus is on the evolving landscape of social media. Guest Matthew McGrory, CEO of Arwen.AI, discusses the impact of recent political events, moderation challenges, and the future of platforms like Twitter (now X). The conversation explores Elon Musk's vision for Twitter, the importance of balancing free speech with brand safety, and the transformative role of AI in social media engagement. McGrory emphasizes the need for brands to understand customer sentiment and engage authentically, leveraging AI to navigate real-time conversations and enhance their communication strategies.TAKEAWAYSThe evolving landscape of social media and its implications for marketing.The impact of recent political events on social media platforms.The importance of social media moderation and balancing free speech.The future vision for social media platforms, including integration of e-commerce and payment systems.The role of government influence and censorship in social media.The significance of understanding customer sentiment in brand engagement.The use of artificial intelligence (AI) in enhancing social media communication strategies.Real-time engagement and responsiveness to customer conversations on social media.The accessibility of AI tools for brands of all sizes to analyze social media data.The potential for AI to transform sentiment analysis into actionable insights for brands. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
SUMMARYIn this episode of Right About Now, hosts Ryan Alford and Chris Hansen break down the latest headlines shaping the business world. They dive into President Donald Trump's newly launched Gold Card Visa Program, a bold initiative designed to attract high-net-worth foreign investors by offering U.S. residency for a $5 million investment.The conversation shifts to Apple's groundbreaking $500 billion investment in U.S. facilities — a move set to create 20,000 jobs and boost the domestic economy. Ryan and Chris analyze how this massive commitment signals confidence in the U.S. market and what it could mean for the future of tech infrastructure.With AI reshaping industries at a rapid pace, the hosts explore the impact of artificial intelligence on the job market. They discuss both the displacement of traditional jobs and the emergence of new opportunities, offering insights into how businesses and workers can stay ahead of the curve.The episode wraps with a deep dive into the volatile cryptocurrency market, examining recent setbacks, future potential, and tips for navigating crypto investments in uncertain times.Throughout the discussion, Ryan and Chris emphasize the importance of adaptability, strategic thinking, and seizing new opportunities in an ever-changing business environment.Tune in to stay informed and gain actionable insights into the forces reshaping today's economy.TAKEAWAYSDiscussion of President Trump's gold card visa program for attracting wealthy foreign investors.Analysis of Apple's $500 billion investment in U.S. facilities and its implications for domestic manufacturing.Examination of the impact of artificial intelligence (AI) on the job market, including job displacement and creation.Overview of the current state of the cryptocurrency market, including Bitcoin's volatility and recent hacks.Insights on the cyclical nature of sports card collecting and trading, particularly around major events like the Super Bowl.Strategies for buying and selling sports cards, emphasizing timing and market fluctuations.Introduction of new sports card products, such as the Prism football cards, and their appeal to collectors.Explanation of card breaks and the mechanics of bidding on individual teams for card collections.Discussion on the grading process for sports cards and its effect on market value.Encouragement for audience engagement through live pack openings and e-commerce platforms for card sales. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of Right About Now, host Ryan Alford, joined by Chris Hansen, welcomes Jaime Schwarz—an innovative entrepreneur and co-founder of Team Flow Institute and Parallel Worlds US. As the holder of the world’s oldest NFT patent, Jaime shares his journey from advertising to founding Brand Therapy. The discussion explores the evolving world of branding, marketing, and NFTs, with a strong focus on authenticity and community-driven engagement. Chris provides insights into the communal aspects of NFTs, while Jaime delves into co-creation and the intersection of digital and physical assets, highlighting the transformative potential of NFTs in redefining digital ownership.TAKEAWAYSThe evolution of branding and marketing in the digital age.Jaime Schwarz's background in advertising and transition to brand therapy.The significance of authenticity and creativity in marketing strategies.The impact of performance marketing versus branding on consumer relationships.The role of NFTs in digital ownership and their potential to reshape value in the digital realm.The community aspect of NFTs and their emotional storytelling value.The convergence of digital and physical assets, particularly among younger generations.The concept of digital spaces as "sandboxes" for creators and the importance of economic incentives.The shift towards co-creation and collaboration in creative industries.The need for companies to adapt and prioritize employee well-being in a rapidly changing business landscape. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
SUMMARYIn today’s Business News of the week episode, host Ryan Alford welcomes co-host Chris Hansen to the studio for an engaging and wide-ranging conversation. The episode kicks off with a lively debate about the appropriateness of wearing sports jerseys, setting a light-hearted tone. From there, the discussion delves into financial news, focusing on recent developments with XRP and the Bitwise XRP ETF. They also tackle broader challenges in the cryptocurrency market, including a significant incident in Argentina.Shifting gears, the duo explores the rising interest in sports cards as collectibles, sharing personal anecdotes and the thrill of uncovering valuable finds. With a mix of humor, insight, and relatable stories, the episode makes complex topics approachable and keeps listeners entertained throughout.TAKEAWAYSDiscussion of health and wellness trends, including cold plunges and their benefits.Analysis of current business news and the impact of government policies on companies.Exploration of emerging beverage trends, particularly healthier alternatives to traditional sodas.Examination of the intersection of sports and music, focusing on the Golden State Warriors' record label.Nostalgia-driven fashion trends, specifically the resurgence of vintage sports jerseys.Insights into the cryptocurrency market, including XRP and the Bitwise XRP ETF.Overview of recent challenges in the cryptocurrency space, particularly in Argentina.Discussion on the growth of the sports card market and its appeal as collectibles.Personal anecdotes related to sports jerseys and the culture surrounding them.Emphasis on the importance of patience and a long-term perspective in investing. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
 Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of "Right About Now," host Ryan Alford speaks with Steve Pratt, author of "Earn It: Unconventional Strategies for Brave Marketers." They discuss the critical need for brands to earn attention in a saturated content landscape. Pratt emphasizes the importance of creating valuable, engaging content that builds trust and long-term relationships with consumers. He advocates for "creative bravery" in marketing, urging brands to set high standards for their content. The conversation highlights the pitfalls of short-term marketing strategies and the necessity of understanding and genuinely connecting with the audience to achieve lasting business success.TAKEAWAYSImportance of earning attention in marketingChallenges of a saturated content landscapeEvolution of marketing strategies from interruptive advertising to content-driven approachesThe significance of authenticity and value in marketingBuilding trust and relationships with consumersThe pitfalls of short-term marketing strategiesThe concept of "sampling" in content engagementCreative bravery in content creationUnderstanding audience needs and preferencesDifferentiation through innovative content formats If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
SUMMARYIn this special Valentine's Day episode of "Right About Now," host Ryan Alford and co-host Chris Hansen explore the economic implications of the holiday. They discuss consumer spending trends, noting that Americans are expected to spend billions on gifts, dining, and experiences. The conversation also touches on broader business news, including tariffs and inflation. Additionally, they delve into the impact of the Super Bowl on advertising revenue and share personal anecdotes about sports card collecting. The episode combines humor, insightful analysis, and practical advice, making it a compelling listen for those interested in the intersection of business and culture.TAKEAWAYSEconomic implications of Valentine's Day in 2025Consumer spending trends related to Valentine's DayStatistics on average household spending for the holidayPopular gifts and dining habits associated with Valentine's DayImpact of Valentine's Day on local businesses and retailUnique and unconventional celebration ideas for Valentine's DayBroader business news, including tariffs and U.S.-China trade relationsDiscussion on inflation and interest rates in the current economic climateSuper Bowl viewership and its advertising revenue impactThe intersection of consumer spending, economic trends, and cultural events If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
SUMMARYIn this episode of "Right About Now," host Ryan Alford is joined by Chris Hansen and David Caldwell for a dynamic discussion on the current business climate, political developments, and cryptocurrency. Chris shares insights on the market's reaction to political actions, particularly those of President Trump, and the evolving landscape of cryptocurrency. David, an ex-NFL player and business consultant, emphasizes the need for business-minded leaders in government for better efficiency and accountability. The episode also touches on the resurgence of sports card collecting and its financial potential, offering listeners a blend of optimism and critical analysis.TAKEAWAYSCurrent business climate and its challenges for entrepreneursPolitical developments and their impact on the economyThe role of business leaders in government and governance efficiencyRecent political actions, particularly those related to former President TrumpCryptocurrency market trends and institutional investmentLiquidity issues in the cryptocurrency market following the FTX crashThe potential of XRP and its role in disrupting traditional banking systemsThe resurgence of sports card collecting as a hobby and investmentThe intersection of politics and business, including policy implicationsThe importance of adaptability and long-term perspectives in business and investing If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of Right About Now, host Ryan Alford and high-performance coach Rudy Riekstins explore the keys to unlocking peak performance in both business and personal life. Ryan energizes the discussion by emphasizing the power of focusing on the present, while Rudy shares compelling success stories of clients who broke through limiting beliefs. The conversation highlights essential strategies, including the impact of intentional morning routines, confidence, and stress management on cognitive function. Rudy provides practical, actionable steps—such as journaling and mental exercises—to help listeners develop a success-driven mindset and reach their full potential.Join the In•Powered Life communityhttps://rudiriekstins.com/communityTAKEAWAYSHigh performance in business and personal lifeThe critical role of mindset in achieving successImportance of awareness and intentionality in daily routinesTransforming organizational culture through mindset shiftsThe value of coaching and external perspectivesCreating a positive feedback loop through successActionable steps for enhancing high performanceThe impact of stress on cognitive function and creativityTechniques for managing stress and emotional statesThe significance of reflection and journaling for personal growth If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
SUMMARYIn this Weekly Business news episode of "Right About Now," hosts Ryan and Chris discuss key business news, including government efficiency, social media ownership, and trade policies. They critique government job productivity, referencing Elon Musk's initiatives to streamline operations. The hosts also debate the potential U.S. acquisition of TikTok, arguing it would be preferable to Chinese control. Additionally, they explore the impact of tariffs on trade with China, Canada, and Mexico, emphasizing the need for strategic economic measures. The episode blends informal conversation with critical analysis, urging listeners to stay informed about evolving business and political landscapes. TAKEAWAYSOverview of current business news as of February 7, 2025.Discussion on government efficiency and recent initiatives aimed at improving productivity.Examination of the potential acquisition of TikTok by a U.S. sovereign wealth fund.Analysis of the implications of tariffs on trade, particularly with China, Canada, and Mexico.Insights into the challenges of home affordability for young adults in America.Commentary on a significant NBA trade involving Luka Dončić and Anthony Davis.Exploration of the impact of rising living costs and stagnant wages on homeownership.Concerns about the role of private equity firms in the housing market.Reflection on the broader economic landscape and its effects on the American Dream.Emphasis on the need for policy changes to address economic equity and housing issues. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 
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