The Game w/ Alex Hormozi

(This episode is a re-run. Original airdate was November 30, 2021)What drives you to be better? Today, Alex (@AlexHormozi) talks about the one trait that sets successful people apart from others and comparing yourself to a tiger, and how your motivation might not be coming from the right place.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Timestamps:(3:17) - Internal motivation: dark origins, question true desires.(4:38) - Addressing holes for success.(7:00) - Managing headspace and prioritizing tactics.(9:31) - Fear in motivation: insecurity drives, find correct source.(10:27) - Making money when needed: understand why, unlock potential.(12:34) - Building a business bigger than yourselfFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

"I think having an accurate representation of where you’re standing is not bad." Today, Alex (@AlexHormozi) shares the importance of acquiring skills and building confidence through repeated exposure to certain situations. He also talks about valuing one's own opinion over the opinions of others and thinking about the long-term perspective in decision-making.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Timestamps:(2:08) - Best way to have status is to be confident(3:23) - Give yourself irrefutable proof to combat negative self-talk(5:29) - Transfer domain-specific confidence to multiple situations step by step(8:38) - Always level up from past achievements(10:39) - Deflect judgments, value your own opinion over others'(13:00) - My 85-year-old self doesn't care about a lot of things.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

"I would just say that if what you're currently doing is not working, consider an alternative." Today, join Alex (@AlexHormozi) as he guests on Don’t Be Sour to talk about the balance between running multiple companies and being a public figure. He also discusses the importance of finding a partner who shares your business mindset and how he prioritizes creating content. This is part 2 of the interview.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Check out the episode on Don't Be Sour's YouTube Channel!Timestamps:(6:23) - Partner Compatibility: Goals, Pitfalls(13:55) - Smart Finances, AI in Life/Business(24:11) - Implications of AI, Task Delegation(35:24) - Journey to Success, Mundane Middle(41:39) - Powerlifting, Insulin Theory, Muscle Mass(48:30) - Potential for Superhuman Abilities, NeuralinkFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

(This episode is a re-run. Original airdate was December 23, 2021)It’s now or never… Not “later”. Today, Alex (@AlexHormozi) talks about how to change your team’s mindset to acting quickly on bottlenecks, and having a more sense of urgency and efficiency in order to improve your company’s system.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.Timestamps:(1:23) - Shorten the gap between thoughts and reality for success(3:56) - Set the tone for the team to finish tasks by the end of the day(8:35) - Applying pressure to achieve business goals(9:34) - Start with “end of day”, not “end of week”Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

“Figure out the person you can provide the absolute most value to.” Today, Alex (@AlexHormozi) shares with us the seven things that entrepreneurs can sell, both in physical and digital formats. He also shares his framework for choosing a product or service to sell, as well as his approach to scaling and making it profitable.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Timestamps:(1:13) - Types of services and products in physical and digital worlds(4:41) - Choosing which one to sell(7:45) - Transferable skills and experiences for career development(12:36) - The Delivery Cube Framework(15:52) - Maximizing value in product salesFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

"Strategic buyers tend to buy businesses for more than financial buyers do." Today, join Alex (@AlexHormozi) as he guests on Don’t Be Sour to talk about his background in building and investing in businesses, the importance of understanding a company's value, the risks associated with investing in a brand, and the variables that go into valuing a business. He also emphasizes the need for multiple sources of acquisition and unique mechanisms to give competitive advantages. This is part 1 of the interview.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Check out the episode on Don't Be Sour's YouTube Channel!Timestamps:(6:07) - Acquisition.com and minority investments(17:36) - Raising money in business(24:10) - Acquisition and building a personal brand(30:24) - Content creation and online fame(39:13) - The issues with alternative education(45:03) - The value of accountability in businessFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

(This episode is a re-run. Original airdate was September 7, 2021)Match the market, not beat it… then you become rich. Today, Alex (@AlexHormozi) talks about why we shouldn’t keep starting from scratch in business, why growth doesn’t always mean “new”, and how creating constraints can make it even more interesting.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Timestamps:(2:09) - Rethink growth as developing character traits to persist.(4:32) - Match market, create new ends, and understand constraints.(8:57) - Adding constraints makes goals more interesting, learn to sacrifice.(10:45) - Saw success when learned to sacrifice.(12:25) - Learn to sacrifice first to learn how not to later.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

A diet should be sustainable and easy for you to follow. Today, Alex (@AlexHormozi) shares his personal experience and a five-step process for maintaining a lean physique without feeling like he is dieting. He emphasizes the importance of finding a sustainable eating plan that works for the individual in the long term.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.Timestamps:(2:35) - Figure out your goal: gain or lose weight.(7:00) - Change 5-10 meals to change your appearance.(10:07) - Follow a 5-step process for your meals.(12:47) - Try something new if your current plan isn't working.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

"Find out what the price is and just be willing to pay that price.” Today, join Alex (@AlexHormozi) as he guests on Ali Abdaal’s show to talk about his experience of starting a gym, learning how to sell, and explains how he developed his selling skills through trial and error, as well as investing in a one-on-one course to learn how to run Facebook ads. He also discusses his decision to quit his job and pursue entrepreneurship, despite familial and societal pressure to pursue a more traditional career path. This is part 2 of the interview.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Check out the episode on Ali Abdaal’s YouTube Channel!Timestamps:(1:39) - Using Sales to Fund a Gym Startup(6:58) - Value of Investing in Sales Training & Ads(16:58) - Exploring Benefits of Running a Multi-Million Dollar Gym(23:32) - Balance Between Financial Freedom and Personal Fulfillment(31:13) - Discussion on Content Production Costs and Subscriber Revenue(38:32) - The Price of Achieving a Six Pack: Motivation, AccountabilityFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

(This episode is a re-run. Original airdate was December 9, 2021)Mistakes love rushed decisions. Today, Alex (@AlexHormozi) talks about his decision-making framework process, how rational decisions are incredibly convenient, and how each decision we make affects almost every aspect of our lives.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Timestamps:(3:23) - Brain chemistry affects decisions; we are emotional decision-makers.(4:33) - Fight confirmation and conviction biases.(6:34) - Rest and eat before making decisions.(8:12) - Get space from day-to-day activities.(9:12) - Make rational decisions by not caring about the outcome.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

"People don't actually want the best for you. They want the version of you that best serves them." Today, Alex (@AlexHormozi) shares with us the challenges of pursuing one's dreams and goals while dealing with unsupportive friends. He shares his views on friendship and how it's important to surround oneself with people who believe in one's future self and that not all friends want the best for you.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Timestamps:(2:13) - Friendship is not a binary term(6:09) - People project their idea of friendship onto us(8:19) - 2 perspectives on burning bridges(11:39) - Prioritize treating the other person as human(14:23) - Learn to enjoy being alone and add value to others(17:49) - Friends don't need to pursue greatness, but help you pursue it.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

"Everyone knows something.” Today, join Alex (@AlexHormozi) as he guests on Deep Dive with Ali Abdaal to talk about various topics related to entrepreneurship and making money, including pricing strategies, achieving multiple millions, and transitioning from a low-income job to a six-figure income. He also offers advice on how to achieve financial success and stresses the importance of having the right mindset and dedication. This is part 1 of the interview.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Check out the episode on Ali Abdaal’s YouTube Channel!Timestamps:(1:39) - Pricing strategies and achieving millions(8:41) - Transitioning from employee to entrepreneur(16:16) - Trading time for money to learn & pay down ignorance debt(29:59) - Benefits of learning vs. earning(36:31) - Increasing income through skill developmentFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

(This episode is a re-run. Original airdate was May 18, 2021)“Wealth is not a number, it’s a ratio.” Today, Alex (@AlexHormozi) talks about a conversation he had with one of his salespeople on how they can increase their wealth by knowing the difference between volatility and risk as well as some practical plans of action that are way more fulfilling than what people think ultra-wealthy is all about.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Timestamps:(2:16) - Don’t listen to people poorer than you & volatility vs. risk(5:31) - have a strong income-to-expense ratio.(7:47) - Pay off high-interest cards, dollar cost averaging, and acquisition channel(12:42) - Track, don’t slack. Look at your bank account every day.(14:53) - Recap of action planFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

"Your market isn't capped. Your mindset is capped." Today, Alex (@AlexHormozi) talks about how entrepreneurs often think their market is saturated when in reality their mindset is the limiting factor. He provides a framework for expanding into new markets, and emphasizes the importance of taking the time to build a successful business.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Timestamps:(1:28) - starting a new business is not the answer(2:50) - Look at the platforms & methods. What haven’t you done yet?(5:35) - 5 directions under the pyramid of markets(11:58) - Your market is not saturated(12:57) - Takes time to build big sh*t, have an entrepreneur checklist(15:21) - Provide most value by absolute metrics in terms of dollarsFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

"I think the relationships and the feeling you give those people is longer lasting than the education." Today, join Alex (@AlexHormozi) and his wife Leila (@LeilaHormozi) as they guest on Ryan Pineda’s Show to discuss the success of their e-learning business and the importance of providing a great user experience. They also touch on their personal relationship and share insights on navigating the current economy. This is part 2 of the interview.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Check out the episode on Ryan Pineda’s YouTube Channel!Timestamps:(2:08) - Personalized experience enhances the value of the program(5:31) - Writing process for $100M Offers(9:11) - Building communities & working together with Leila(14:30) - Navigating economy, looking at leads traffic(21:30) - Being the face of business, recruiting top talentFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

(This episode is a re-run. Original airdate was March 6, 2020)Your offer can either make or break you. Today, Alex (@AlexHormozi) talks about the importance of having an exceptional and irresistible offer to grow a business. He provides examples of successful offers, discusses the three components of a good offer, and seven ways to ethically use free offers to acquire more customers at a cheaper price.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Timestamps:(1:03) - The core offer should be exceptional and grow the business.(2:50) - 3 Components of a good offer(4:26) - 1st-3rd Free Offers: bribe, limited, and trial with penalty(8:10) - 4th-7th Free Offers: with deposit, “forever”, giveaway, & with commitment(12:23) - Continue to sell people even if not closing the deal.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

"Desire is a contract we make with ourselves to be unhappy until we get what we want." Today, join Alex (@AlexHormozi) as he guests on Iced Coffee Hour to talk about rejecting societal expectations, labels, and trauma. He also explores the concept of desire as a contract that leads to unhappiness until fulfilled and the importance of creating meaning in one's life without casting expectations, and touches on the role of language in shaping beliefs and the benefits of monitoring and controlling what we deem meaningful.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Watch the full interview on Iced Coffee Hour’s YouTube Channel! Timestamps:(0:44) - Desire is a contract for unhappiness until we get it(5:43) - Language matters, how we say things is how we think(9:49) - Nihilism, emotions, and cultural traumas(14:39) - Control your responses, control your stimuli.(17:40) - False binary of belief, it's about how hard you believe(20:53) - We're given a token to enter the casino of lifeFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

"We wanted to build the machine that builds the machine." Today, join Alex (@AlexHormozi) and his wife Leila (@LeilaHormozi) as they guest on Ryan Pineda’s Show to explain their approach to investing in and partnering with businesses, as well as the challenges and strategies involved in taking a company from $3 million to $30 million in revenue. This is part 1 of the interview.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Check out the episode on Ryan Pineda’s YouTube Channel!Timestamps:(0:45) - What Acquisition does & bottlenecks for growth(4:27) - Needs for hiring & evaluating portfolio companies(15:36) - Thoughts on selling Acquisition & going public(18:53) - Full-force on social media & content creation time(25:10) - Advice for founders to improve business growth(27:07) - How to prevent churn in e-learning mastermindsFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

(This episode is a re-run. Original airdate was November 16, 2021)It’s all about understanding the formulas. Today, Alex (@AlexHormozi) talks about the importance of understanding the two fundamental equations of business to make informed decisions. He also emphasizes the need to know the number of new sales per month and lifetime gross profit per customer.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Timestamps:(1:22) - Fundamental equation: number of new sales or sales velocity(2:55) - How to calculate lifetime gross profit per customer(7:30) - Equilibrium point is where we level out(9:25) - Cost to acquire a customer(10:27) - 3:1 LTV to cap ratio or greater is necessary for growthFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

“Be willing to do the basics.” Today, Alex (@AlexHormozi) discusses the process of transitioning from a side hustle to a main hustle. He also provides advice on when to quit your job, how to secure your family financially, and how to sustain a reliable income from your side hustle before making the jump.Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Timestamps:(1:10) - Side Hustle definition & knowing your season(3:15) - 3 steps: secure family, match income, make sure it’s reliable(5:38) - Pick high likelihood side hustle with experience(7:06) - Start with stepping stones to higher leverage opportunities(9:17) - Cut overhead to invest more time in your main hustle(11:00) - How Alex jumped to his main hustleFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition