The Home Service Expert Podcast

In this conversation, Dr. Ivan Misner, founder of BNI, discusses the significance of networking and relationships in business. He emphasizes the importance of surrounding oneself with positive influences and the impact of networking on personal and professional growth. Misner shares insights on the VCP (Visibility, Credibility, Profitability) process and how to effectively build relationships that lead to success. He delves into the significance of world-class service, the importance of building meaningful relationships, and the art of networking.   Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.   For more details visit freedomevent.com   00:00 The Importance of Relationships   02:59 The Birth of BNI   05:59 Networking as a Superpower   09:10 Identifying Engines and Anchors   11:49 The Room Metaphor   14:47 Managing Toxic Relationships   18:12 Luck vs. Hard Work   21:13 The VCP Process in Networking   23:51 Effective Networking Strategies   29:22 The Power of World-Class Service   30:45 Building Meaningful Relationships   32:48 The Importance of Networking   34:09 Balancing Time and Relationships   36:44 Making a Difference in Others' Lives   39:43 The Art of Storytelling   41:11 Mindset vs. Skillset in Leadership   44:51 The Role of Leadership in Business   52:20 Identifying and Building Leaders   55:05 Key Principles for Business Success    

This conversation delves into the importance of enhancing communication skills within the home service industry, focusing on call conversions, customer service, and the balance between technology and human interaction. Brigham discusses the impact of private equity on training, the necessity of ongoing coaching, and the role of leadership in achieving business success. They emphasize the need for technicians to improve their performance and the importance of understanding customer needs. In this conversation, the speakers discuss the evolving landscape of call centers, the importance of technology in customer engagement, and the need for better communication skills among technicians. They explore investment trends in the home service industry, the significance of personal touch in customer experience, and strategies for staying ahead in the market. Additionally, they provide insights for aspiring speakers and outline the onboarding process for Power Selling Pros. Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025. For more details visit freedomevent.com 00:00 Enhancing Communication Skills in Home Services   02:23 Identifying Blind Spots in Call Conversions   04:46 The Impact of Private Equity on Training   08:31 Maximizing Technician Performance and Lead Generation   11:56 The Importance of Comprehensive Customer Service   15:15 Balancing Technology and Human Interaction   21:33 The Role of Leadership in Business Success   24:57 The Value of Ongoing Training and Accountability   29:11 Rising Awareness in Call Centers   30:45 Leveraging Technology for Customer Engagement   31:51 The Importance of Technological Adaptation   33:07 Investment Trends in Home Services   34:54 Enhancing Customer Experience through Personal Touch   35:59 Training Technicians for Better Communication   39:17 Transforming Service into Sales   44:19 Staying Ahead in the Home Service Industry   47:35 Advice for Aspiring Speakers   57:21 Onboarding and Next Steps for Power Selling Pros 

In this conversation, Brandon Turner shares his journey from a blue-collar background to becoming a successful real estate investor and entrepreneur. He discusses the importance of focusing on one's primary business before diversifying into real estate, the various ways to make money in real estate, and the significance of personal branding. Turner also highlights the challenges faced by many real estate educators who may not actively invest anymore and emphasizes the importance of trust and commitment in both personal and professional relationships. The discussion touches on the mindset of wealthy individuals and their desire to give back to the community, as well as the need for entrepreneurs to stay focused on their business growth and stability.    Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.   For more details visit freedomevent.com   00:00 The Real Estate Dilemma   02:54 Brandon Turner's Journey into Real Estate   06:06 Understanding Real Estate Investment Strategies   08:59 The Mechanics of Real Estate Profitability   11:57 The Role of Personal Branding in Real Estate   14:51 The Guru Cycle in Real Estate Education   18:09 The Importance of Trust and Commitment   21:06 Navigating the Challenges of Entrepreneurship   23:51 The Mindset of Wealth and Giving Back   26:56 The Power of Focus in Business   30:07 The Importance of Business Growth and Stability   33:22 The Plague of Mediocrity   37:17 Building a Personal Brand to Attract Talent   39:28 Hiring Strategies for Success   42:02 Navigating Entrepreneurial Challenges in Hiring   44:31 Investment Strategies and ROI   48:12 Raising Capital in a Competitive Market   51:08 Leveraging Personal Branding for Growth   53:38 Common Pitfalls in Building a Personal Brand   58:23 The Key to Consistency and Success    

Sam Wakefield discusses the importance of continuous learning in sales, particularly in the HVAC industry. He emphasizes building strong relationships with clients, understanding their needs, and the emotional aspects of selling. Sam shares his journey in creating Close It Now, a sales training company, and highlights the need for a shift in the home service industry towards better pricing strategies and valuing quality over cost. He also addresses common pitfalls in sales processes and the importance of starting with sales training early in business development. Ultimately, Sam advocates for a service-oriented approach that prioritizes the customer's experience and satisfaction.   Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.   For more details visit freedomevent.com   00:00 Sharpening the Ax: The Importance of Continuous Learning   02:14 The HVAC Industry: A Foundation for Sales Mastery   04:00 Building Relationships: The Key to Sales Success   09:57 The Birth of Close It Now: A New Approach to Sales Training   13:54 Upleveling the Home Service Industry: A Call to Action   19:04 Pricing Strategies: The Value of Quality Over Cost   27:03 Common Pitfalls in Sales Processes: Building from the Ground Up   32:50 The Value of Service and Pricing Integrity   35:01 Essential Sales Advice for New Professionals   38:06 Understanding Customer Needs vs. Wants   40:01 Restoring Trust in Sales and Home Services   42:00 The Importance of Consistent Training   47:05 NLP and Its Impact on Sales   51:36 The Art of Follow-Up in Sales   58:11 Recognizing Buying Signals in Sales Conversations  

In this conversation, Dan Antonelli & Ryan Redding delve into the critical role of branding, digital marketing, and the long-term investment required for effective SEO. The conversation also highlights common misconceptions about the process of creating unique brand identities and the operational challenges businesses face in their growth journey. They emphasize the need for businesses to invest adequately in marketing channels, to leverage data for decision-making, and to engage with their communities through grassroots efforts.    Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.   For more details visit freedomevent.com   00:00 The Responsibility of Branding   03:02 Kick Charge Creative's Evolution   06:06 The Importance of Digital Marketing   08:58 SEO vs. PPC: The Long Game   11:53 The Power of Branding in Home Services   15:00 Creating Unique Brand Identities   18:09 The Process of Effective Branding   21:00 Common Misconceptions About Branding   23:54 The Impact of Branding on Business Growth   26:57 Operational Challenges in Business Growth   29:51 The Philosophy Behind Responsible Branding   32:20 Building A-Plus Teams and Effective Marketing Strategies   39:55 The Importance of Branding and Community Engagement   40:04 The Role of Logos and Intellectual Property   44:54 The Power of Grit and Adaptability in Business   51:32 Leveraging Storytelling for Customer Loyalty   59:16 The Mindset Shift After Rebranding    

In this conversation, Tommy Mello and Patrick Francey delve into the world of real estate investing, discussing the mindset required for success, the concept of the 'Everyday Millionaire', and the importance of investing wisely. They explore various strategies for real estate investment, including the innovative 'self-funding house' concept, and emphasize the significance of courage and risk-taking in business.   Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.   For more details visit freedomevent.com   00:00 The Mindset of Real Estate Investing 03:13 Understanding the Everyday Millionaire 05:57 Investing in Real Estate: The Right Way 08:49 Strategies for Real Estate Investment 11:56 The Self-Funding House Concept 15:04 The Importance of Real Estate in Wealth Building 17:59 Courage and Risk in Business 20:49 The Role of Mindset and Performance Coaching 30:37 Transforming Mindsets in Sports 32:29 The Role of Coaches in Player Development 34:02 The Importance of Mentorship 37:09 Living Below Your Means for Financial Growth 38:49 Creating Meaningful Experiences 45:39 Advice for New Investors 46:40 The Purpose Behind the Everyday Millionaire Podcast 49:42 Embracing Discomfort for Growth 56:33 Navigating Challenging Times with Clarity  

In this conversation, Tommy Mello discusses the importance of courage, embracing rejection, and financial literacy with his niece and nephews. They explore key lessons from the book 'Rich Dad Poor Dad' and the philosophy of 'Go For No,' emphasizing the value of learning from failure and the significance of pursuing one's dreams without fear of rejection. The discussion also touches on future aspirations, sales strategies, and the power of curiosity in personal and professional growth.   Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.   For more details visit freedomevent.com   00:00 Courage and Fear: The Foundation of Success 01:18 Lessons from 'Rich Dad Poor Dad' and Financial Literacy 03:37 Embracing Rejection: The 'Go For No' Philosophy 12:26 The Importance of Learning from Failure 16:04 Future Aspirations: Business Goals and Education 24:05 Sales Strategies and Overcoming Rejection 30:06 The Power of Curiosity and Asking for Help 35:10 Final Thoughts: Courage, Rejection, and Personal Growth  

In this conversation, Marcus Sheridan discusses the evolving landscape of marketing in the home services industry, emphasizing the importance of video content, disruption, and building trust with customers. He shares insights on how businesses can adapt to changes brought about by AI and commoditization, and highlights the need for transparency and innovation to stand out in a competitive market. He also discusses the evolving landscape of sales and marketing, emphasizing the importance of adapting to new consumer preferences and leveraging technology while exploring the significance of self-service tools, pricing estimators, and the psychological factors influencing buyer behavior. Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025. For more details visit freedomevent.com   Show Notes: 00:00 The Future of Media in Home Services 02:11 Navigating Change in Marketing 04:31 Disruption and Innovation in Industries 09:50 Creating Trust Signals 13:39 The Role of AI in Marketing 17:11 Commoditization and Differentiation 19:03 The Power of Transparency 31:05 Building a Trusted Brand 37:01 The Future of Selling: Embracing Change 40:50 Self-Service Tools: Revolutionizing Buyer Experience 46:35 The Power of Pricing Estimators 52:34 Understanding Buyer Psychology 56:02 Building Trust Through Personal Connection 01:01:21 Leveraging AI for Business Growth  

In this conversation, Mike Barnhart, COO and CFO of Eco Plumbers, discusses the essential role of hope in leadership, financial growth strategies, and the importance of curiosity in business. The discussion also covers customer retention through membership models, the importance of incentive plans, and effective budgeting practices. Additionally, Tommy and Mike delve into team development, the use of technology for efficiency, and managing expenses for profitability. The conversation also highlights the role of technology in improving sales processes and the necessity of effective recruitment and training to build a strong workforce.    Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.   For more details visit freedomevent.com   00:00 The Role of Hope in Leadership 01:43 Introduction to Mike Barnhart and Eco Plumbers 02:11 Financial Growth and Strategic Planning 03:00 Greenfield vs. M&A Strategies 06:55 The Importance of Curiosity in Business 08:41 Leveraging AI for Financial Insights 10:54 Rebranding and Expanding Services 12:20 Marketing Strategies and Storytelling 15:13 Navigating Economic Challenges 16:40 Membership Models and Customer Retention 19:51 Incentive Plans and Employee Engagement 20:57 Key Performance Indicators in Business 23:06 Budgeting and Financial Planning 26:10 Top Grading and Team Development 28:55 Utilizing Technology for Efficiency 30:43 Revenue per Employee and Operational Efficiency 32:42 Managing Expenses and Profitability 36:13 Navigating Pricing Strategies for Profitability 39:20 The Importance of Reviews and Conversion Rates 41:20 Sales Techniques and Customer Engagement 46:09 Leveraging Technology for Improved Sales 51:05 Recruitment and Training for Success 55:07 Building Relationships and Networking 01:00:59 Work-Life Balance and Purpose in Business  

In this episode, Jeff Dudan delves into the intricacies of franchising, emphasizing the importance of personal control and decision-making in business. He discusses the high failure rates of franchisees, the passion required for successful franchising, and the growth potential within the service industry. He also touches on the transition from being an operator to an entrepreneur, the significance of personal standards, and the quest for purpose beyond business success: the importance of community and the positive effects of successful business practices on individuals and families. Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.   For more details visit freedomevent.com   For more information about Jeff Dudan, visit https://www.dudangroup.com/founder   00:00 Taking Control of Your Business and Life 02:39 The Reality of Franchising: Success and Failure 05:50 The Passion Behind Franchising 09:06 The Growth of Service Franchising 10:56 Transitioning from Operator to Entrepreneur 19:23 Finding Purpose Beyond Business 32:43 The Importance of Personal Standards and Growth 38:51 The Importance of Choosing the Right People 42:00 Navigating Franchise Business Dynamics 44:42 The Value of Long-Term Thinking in Business 48:20 Understanding Equity and Control in Deals 51:07 The Role of Leadership and Accountability 55:40 Teaching Financial Literacy and Generational Wealth 01:01:04 The Impact of Money on Relationships 01:06:11 Encouraging an Outcome-Focused Mindset 01:09:13 Celebrating Success and Community Impact

In this conversation, Josh Young discusses the challenges and successes in the commercial construction industry, focusing on business growth, leadership, and the impact of private equity. He explores the importance of pushing team members to exceed their limits, learning from mistakes, and the complexities of navigating the commercial landscape. The discussion covers strategizing for scaling businesses, restructuring profitability for sustainability, and maximizing productivity through effective time management. The conversation also delves into the role of technology and AI in business operations, the future of autonomous vehicles, and the need for education and apprenticeship programs in trades to bridge the talent gap.   Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025. For more details visit freedomevent.com   Show Notes: 00:00 Transforming Challenges into Opportunities 09:57 Navigating Growth and Leadership 20:00 The Role of Private Equity in Business Success 26:42 Performance Pay System Insights 28:09 Customer Experience and Upselling Techniques 29:46 Building Trust and Relationships in Business 31:07 The Importance of Networking and Support Systems 33:51 Choosing the Right Circle for Growth 35:30 Exploring New Markets and Business Opportunities 37:43 Revenue Goals and Business Planning 39:12 The Importance of Profitability in Business 40:56 Lead Generation Strategies 42:31 Time Management and Productivity 45:20 Leveraging AI in Business 47:23 The Future of Autonomous Vehicles 49:06 Long-Term Business Strategies 52:54 Addressing the Skills Gap in Trades  

In this conversation, Dr. Chris Phelps shares his journey in dental marketing and the principles of influence that transformed his business. He discusses the importance of commitment within teams, understanding client mindsets, and the techniques of pre-suasion to enhance client engagement. Phelps also emphasizes the implementation of membership plans as a successful strategy in his practice, while addressing the ethical considerations of using influence in business. He also delves into the seven principles of influence, the role of scarcity in marketing, and how to optimize websites for better conversion rates. Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025. For more details visit freedomevent.com For more information about Dr. Chris Phelps, visit https://www.thephelpsinstitute.com/  

In this conversation, Tommy Mello and Brian Kaskavalciyan discuss the mindset and strategies necessary for achieving success in business. Brian emphasizes the importance of building a supportive network, understanding market dynamics, and the necessity of creating a profitable business model. Additionally, Brian highlights the value of mentorship and mastermind groups in personal and professional growth, the significance of investing in oneself, and the process of building a profitable business through structured financial management. The discussion culminates in a practical exercise for listeners to reverse engineer their financial goals, ensuring they understand the lifestyle and wealth they aspire to achieve.   Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025. For more details visit freedomevent.com   For more information about Brian, visit https://www.thewealthycontractor.com/  

Tommy sits down with Mike Andes, CEO of Augusta Lawn and host of the Home Service Millionaire podcast. Mike discusses his journey in the landscaping industry, the challenges of franchising, and the importance of building systems in your business. They discuss the challenges faced by young entrepreneurs and the strategies for turning around struggling businesses, emphasizing the need for a mindset shift towards profitability and growth.    Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025. For more details visit freedomevent.com   For more information about Mike, visit mikeandes.com

In this episode, Tommy talks with Weldon Long, an ex-con turned successful entrepreneur, author, and CEO. Weldon shares his journey of overcoming adversity and the powerful mindset shifts that fueled his success. They dive into essential topics such as the role of transparency in sales, understanding customer expectations, and building trust. Weldon also discusses the future of sales, the impact of mindset on personal growth, and how simple marketing techniques and storytelling can drive business success.   For more information about Weldon Long, visit https://weldonlong.com/books/   Don’t forget to register for Tommy’s event, Freedom 2025!  This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.  For more details visit freedomevent.com

In this episode, JD Ploetz, a long-time area manager at Tommy’s company, shares his journey as a seasoned leader and manager, growth, leadership, and overcoming challenges in the trades industry. JD reflects on his early days as a technician and the evolution of his role into management, eventually overseeing multiple locations. He opens up about the struggles of managing people, balancing business growth, and the importance of leadership in creating a successful team culture. JD also discusses his recent book, Nothing Changes When Nothing Changes, which highlights actionable advice on personal development, time management, and financial responsibility. He shares how these principles have transformed his own life and how he’s using them to mentor his team and help them navigate not only their careers but also their personal challenges. This episode is packed with insights on leadership, personal growth, and the power of building trust within a team. You can purchase JD’s new book here!  https://www.amazon.com/Nothing-Changes-When-Universal-Meaningful/dp/1953487211 Don’t forget to register for Tommy’s event, Freedom 2025!  This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.  For more details visit freedomevent.com

In this episode, Tommy speaks with John Jantsch, a marketing expert and founder of Duct Tape Marketing, about the critical role of marketing in small business success. John is an expert at creating marketing strategies, building trust with customers, and creating tailored marketing systems for small and large businesses. In this episode, John provides actionable strategies for generating leads and retaining customers through effective sales training and referral systems, and gives his advice on how to adapt to the future of AI in marketing.  For more information about John and his company, you can visit ducttapemarketing.com Don’t forget to register for Tommy’s event, Freedom 2025!  This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.  For more details visit freedomevent.com  

Boris Valkov is the Co-Founder & CEO at Lace, and a technology leader with expertise in artificial intelligence and machine learning. With a background in engineering leadership at top tech companies, he is dedicated to bringing AI-driven solutions to the home service industry. His work focuses on optimizing call center operations, improving booking rates, and helping businesses unlock new growth opportunities through data-driven decision-making. In this episode, we talked about common call center challenges, automation, marketing ROI…  

Tommy Mello is the author of Home Service Millionaire and Elevate, and the founder of A1 Garage Doors, a $200 million-plus home service business with over 700 employees in 22 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. In this special episode of the Home Service Expert podcast, Tommy answers your biggest questions about lead generation, delegation, financial intelligence…

DJ Carroll is the CEO of Carroll Media. He is an expert on sales psychology and advertising strategy, focused on helping others achieve their business goals. As an author and speaker, he travels the country motivating and training entrepreneurs in social media strategies and how to make the most of their advertising budget. In this episode, we talked about employee support, AI integration in business, profitability strategies...