Your Brand Amplified

Emily Reynolds' journey to PR agency owner reveals a fundamental truth: authentic success comes from following genuine curiosity rather than predetermined paths. After discovering that motherhood redirected her toward meaningful advocacy, she found her true calling in public relations—amplifying voices and helping others communicate authentically. Her business development philosophy rejects artificial tactics in favor of genuine human connection, seeking out places she naturally frequented and engaging authentically with people she encountered. This approach became her hiring principle as well, prioritizing team members who possess natural curiosity and cultural awareness. Emily's most transformative insight is that specialization, not expansion, drives business growth. Rather than offering everything to everyone, she focused her agency on reputation management and lifestyle work within food and beverage—becoming exceptional at one thing instead of mediocre at many. This clarity builds trust and connection; vagueness creates skepticism. She also emphasizes that crisis planning isn't pessimistic but essential. In today's rapid-fire information environment, businesses that have predetermined communication protocols and decision-making processes navigate challenges successfully, while those caught unprepared can tank in seconds. Emily integrated philosophy—pursuing genuine interests, specializing ruthlessly, building authentic relationships, and planning proactively—transforms businesses from struggling to thriving. Discover how these principles can position your brand for sustainable success at http://rprfirm.com/. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Kate Allgood's evolution from elite Canadian hockey player to mental performance coach reveals a transformative understanding of how identity, resilience, and self-trust form the foundation of sustained excellence across all high-performance domains. Her critical insight distinguishes between confidence—a volatile feeling that fluctuates with circumstances—and self-trust, a stable internal anchor that persists regardless of results. She teaches that the stories individuals tell themselves function as self-fulfilling prophecies shaping outcomes more powerfully than external circumstances. Through her work with athletes, military personnel, and business professionals, Kate discovered that high performance demands transcend athletics, requiring identical psychological skills across all result-oriented, high-pressure environments. The sustainability of high performance depends fundamentally on self-regulation, which Kate treats with the same seriousness as elite physical training. She maintains consistent meditation, regular exercise, and prioritizes sleep as non-negotiable foundations for sustained cognitive capacity and creativity. Her entrepreneurial journey demonstrates that building a thriving practice requires cultivating curiosity about every dimension of business operations. Rather than viewing necessary but unpreferred tasks with resistance, she reframes them through genuine curiosity, transforming the psychological experience entirely. The techniques she developed nearly two decades ago—meditation, breathwork, mindfulness, and narrative reconstruction—remain remarkably stable in their core, proving that fundamental mechanisms for performing under pressure transcend changing business landscapes. Kate's mantra breathe and observe encapsulates her approach to psychological resilience, offering a simple yet profound practice accessible to anyone facing chaos or overwhelming emotions. By creating space between stimulus and response through conscious breathing and observer perspective, people access the choice point where genuine transformation becomes possible. Her commitment to leading by example and continuously working on herself reflects her understanding that a coach can only take clients to the level the coach has already reached. Check out her book The Athlete Within and visit her website to explore how her personalized assessments and tailored coaching programs can guide your transformation toward sustainable excellence and authentic self-trust. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Rob Rene's transformation from a successful corporate executive to a faith-based health and wellness innovator began with a pivotal moment during the pandemic when he lost his job and gained the opportunity to investigate the healthcare system deeply. His research uncovered what he perceived as systemic corruption driven by financial incentives rather than patient wellbeing, tracing the vilification of natural health practitioners back to the early twentieth century. This discovery ignited a passion to bridge the gap between ancient wisdom and modern science, leading him to develop a comprehensive understanding of how nutrition, lifestyle practices, and technology can work together to restore human health. His personal health challenges, including battling cancer, reinforced his commitment to helping others navigate a broken healthcare system and access authentic, natural health solutions that truly serve people rather than profit margins. Central to Rob's mission is the creation of Exodus, a revolutionary supplement that combines seven biblical-inspired superfoods—organic barley grass, organic wheatgrass, saffron, cumin, aloe, frankincense, and myrrh—with molecular hydrogen technology to address multiple dimensions of health simultaneously. Beyond supplementation, he advocates for seven simple, free daily practices that anyone can implement: hydration, sunlight exposure, grounding, breathing techniques, proper nutrition, movement, and prayer combined with gratitude. Rob recognizes that individual health directly impacts societal wellbeing, believing that when people become healthy and feel good, they naturally become kinder, more generous, and more committed to helping others. To explore the transformative potential of natural health solutions and learn more about how the Exodus supplement can enhance your wellness journey, visit his website here. This comprehensive resource provides detailed information about the unique blend of seven biblical ingredients combined with molecular hydrogen technology, demonstrating how Exodus can help improve energy levels, reduce stress, stabilize blood sugar, and promote overall wellness. By taking action today and exploring what Exodus Strong offers, you join a growing community committed to reclaiming health as true wealth and becoming a healthier, more vibrant contributor to your family and community. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Melissa Morris stands as a beacon for agency owners seeking sustainable and profitable growth, advocating for data-driven decision-making over intuition or industry mimicry. Her journey from advertising professional to founder of Agency Authority revealed a critical need among agencies for operational clarity, proper pricing rooted in real costs, and disciplined focus on core offers. She underscores that success in agency life comes from well-defined processes, profitable scoping, and the courage to grow steadily while maintaining work-life balance. Her insights emphasize avoiding common pitfalls such as over-hiring, under-defining service boundaries, and allowing operational inefficiencies to drain profits. Melissa encourages an annual audit of tool stacks and a commitment to rigorous time-tracking for both owners and their teams, ensuring that every action drives value and profitability. She also champions the strategic use of modular, productized services to enhance scalability, client retention, and upselling opportunities, all while integrating technology and AI thoughtfully to solve specific inefficiencies. Curious what might be hiding in your operations? You can explore more practical guidance and resources here. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Crystal Guzman's life is a remarkable example of resilience, empathy, and unwavering dedication to mental health advocacy. Drawing from her early experiences supporting foster children and women facing trauma, Crystal developed a mission to bridge gaps in mental health care for underserved communities. Her journey has spanned from hands-on nonprofit work to founding a rapidly growing private practice, always with a focus on inclusive access and collaborative systems that connect professionals, families, and those most in need of help. Through initiatives like her mother-daughter journal and the Get Healthy Directory, she champions intentional connection, community support, and the healing power of sharing our stories. At the heart of Crystal’s work is a belief in the necessity of building supportive villages—encouraging families and individuals to seek help, create reciprocal networks, and embrace self-compassion. Her approach to mental health combines practical resource-building with the courage to share her lived experience, reminding others that healing is best achieved together. By destigmatizing therapy and emphasizing grace in personal journeys, Crystal helps others break cycles of silence and self-doubt, while pioneering tools and organizations that expand access to judgement-free care. If Crystal's journey touched you, inspired you, or reminded you that your story isn’t over, stay connected with her and the work she leads. Follow her on Instagram or visit GetHealthyDirectory.com to explore the extensive mental health resources she is building—from her expansive practice and nonprofit HOME, which serves underinsured and marginalized communities, to a comprehensive directory helping patients and providers connect with dignity. Volunteers who feel called to make a difference are always welcome. If your purpose aligns with expanding access, breaking cycles, or fostering healing, reach out through www.findyourbalancecenter.com or www.mental-empowerment.org— your heart and talents can help transform lives. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Steve Werner emphasizes the vital difference between speaking to build authority and structuring live events for sales-driven outcomes. Through years of refining his approach, he’s discovered that real success in events comes from scripting every aspect of engagement toward generating tangible business results. Rather than relying solely on reputation or passion, Steve champions the need for intentional sales conversations that begin well before the event starts and continue throughout its duration. He believes that true value in live events is created when participants clearly see how their investment of time and money will lead to meaningful returns—both professionally and personally. A cornerstone of Steve’s philosophy is his commitment to forming strategic alliances with like-minded professionals who share his drive but don’t directly compete. These partnerships have allowed him to extend his reach, build credibility, and create events that stand out for their practical impact and profitability. Steve’s ability to pivot in a rapidly changing world—adapting to virtual experiences without losing the essence of connection—demonstrates his forward-thinking mindset. His advice is rooted in authenticity and focused on fostering enduring growth by prioritizing emotional engagement, detailed planning, and results-driven interaction. For event organizers, speakers, and entrepreneurs ready to elevate their own events, Steve offers a suite of valuable resources. Visit https://steve.coffee for access to a free course, details on booking a one-on-one call with Steve, and the opportunity to bring him in as a powerhouse speaker or emcee at your next live event. Take advantage of his expertise to transform your gatherings into experiences that motivate action, overcome challenges, and drive remarkable business results. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Central to Moe Choice’s philosophy is a commitment to ongoing growth, both in skill and in the value he delivers to others. Drawing inspiration from acclaimed personal development leaders, he emphasizes the necessity of reverse-engineering personal and professional goals into actionable daily habits. For Moe, true success arises not from external achievements alone but from living an energized, engaged life with genuine freedom and connection—values that he embodies daily and encourages in those she mentors. This vision motivates Moe to continually expand his competence and to inspire clients to set and achieve bold and sometimes intimidating goals. He understands that real growth emerges from facing discomfort head-on, and he champions the idea that stepping out of one’s comfort zone is the surest path to mastery and independence. His frameworks and teaching style are rooted in authenticity, accountability, and a belief that everyone can reach higher levels of success by consistently investing in self-improvement. To experience Moe’s transformative approach firsthand and take actionable steps towards building a more empowered, independent, and fulfilling professional life, visit his website and secure a seat at his next live masterclass here. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Central to Dr. JC Doornick’s philosophy is the belief that genuine success arises from a harmonious alignment between internal values and external actions. His own journey of transformation—moving from struggle and self-doubt to lasting change—demonstrates that lasting fulfillment begins with prioritizing both physical and mental health. By urging individuals to confront rather than avoid their fears, Dr. Doornick turns obstacles into catalysts for growth, nurturing resilience, authenticity, and compassion along the way. Through his frameworks and personal example, he illustrates that personal and professional breakthroughs require self-awareness, kindness, and persistent action. His focus is not merely on external accomplishments, but on cultivating an environment where individuals are equipped to realize their potential, create meaningful impact, and enjoy a life anchored in purpose. For those ready to engage more deeply with these transformative concepts, follow Dr. JC Doornick’s Makes Sense Podcast or subscribe to his Substack at makessensepodcast.com. To further your growth, consider joining his Makes Sense Academy on Skool, and explore his book and related resources at makessensebook.com. Experience premium comfort and elevate your everyday essentials with Cozy Earth. Explore the exclusive offerings at cozyearth.com/discount/yba and enjoy special savings on your next purchase. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Athena Demos and Doug Jacobson have harnessed their cinematic expertise and deep ties to the Burning Man community to revolutionize how people experience art, storytelling, and communal connection. By developing an immersive virtual platform, they have broadened access to the spirit and creativity of Burning Man, breaking down barriers imposed by location, cost, and physical ability. Their approach integrates documentary filmmaking with interactive 3D environments, allowing participants to engage with art, stories, and each other in powerful new ways. Guided by the core principles of inclusivity, participation, and decommodification, their mission is to foster genuine community while ensuring that immersive experiences remain accessible to all. Their dedication is seen in their commitment to accessibility, their innovative use of technology, and their broader vision of connecting global communities and educational institutions through transformative storytelling platforms. Every decision they make—from supporting the gift economy to prioritizing accessibility features—reflects a belief that the magic of meaningful human connection should be available to everyone. To learn more about Big Rock Creative and have your story told, visit https://bigrockxr.com/ And to join the vibrant BurnerSphere community and participate in the immersive documentary, go to https://burnersphere.com/ For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Drew Ann Long’s journey also underscores the complex realities faced by female entrepreneurs and mothers as they navigate the challenging waters of corporate America, especially within traditionally male-dominated spheres. Confronted by skepticism and bias, Drew Ann relied on a blend of strategic preparation and personal conviction, ensuring her rights and her invention’s mission remained protected at every step. Her resilience and ability to balance the demands of business leadership and caregiving highlight the multifaceted nature of her success, demonstrating that enduring perseverance and emotional intelligence are as critical as any business skill. Her work with Caroline’s Cart marks more than business accomplishment—it represents a larger cultural transformation toward recognizing and valuing the differently-abled community and their families. Through persistent advocacy and an unwavering mission for inclusion, Drew Ann has compelled major retailers to address a demographic previously overlooked in both product development and customer service. Additionally, with the founding of Caroline’s Cause, she extends her impact even further, supporting not just those with special needs but the siblings whose contributions are often quietly heroic. Motivated by her remarkable story and commitment, Drew Ann Long encourages you to be part of the movement for greater accessibility, inclusion, and resilience. To learn more about her journey, speaking engagements, and ongoing advocacy, visit her website here. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Lamar Tyler’s entrepreneurial approach is distinguished by a focus on authentic community-building and impactful growth within the African American business landscape. By leveraging his own journey from humble beginnings to leading a nationally recognized ecosystem, he demonstrates that serving a specific audience with understanding and genuine representation creates lasting value and opens opportunities for broader impact. Through Traffic, Sales and Profit, he empowers business owners to break through barriers by embracing their niche, fostering safe spaces, and sharing resources that catalyze both individual and collective advancement. Adaptability and execution are vital themes in Lamar’s insights. In a world where economic and technological disruption is accelerating, he stresses the importance of moving quickly—prioritizing action over perfection—and continuously optimizing strategies. His guidance urges entrepreneurs to focus on real-world results, build strong teams, and overcome the comfort zones that can hinder further progress. He also highlights that creating employment and wealth within the community serves a purpose beyond just personal success, driving generational change and meaningful legacy. To begin leveraging these insights and strategies, visit their website and claim your free copy of Traffic Sales & Profit. To become part of a movement dedicated to uplifting, strengthening, and supporting the African American community by fostering stronger families and businesses, visit Tyler New Media here. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

John Miles’ journey reflects a powerful evolution from traditional corporate and military achievements toward a mission centered on personal meaning and human connection. His early experiences navigating the pressures of leadership roles revealed a critical insight: true fulfillment arises when individuals feel seen, valued, and empowered, not just when they reach external milestones. Recognizing how the epidemic of invisibility and disconnection affects people of all ages, he developed a leadership style that prioritized making both employees and community members feel that they matter—a lesson that has broad relevance in today’s fast-paced, often impersonal world. Drawing from personal adversity and vulnerability, John has committed to addressing these challenges at their root, especially in childhood. He understands that a sense of belonging and self-worth needs to be cultivated early, before negative patterns take hold. This conviction drives his latest initiatives for children, including the creation of You Matter, Luma, a vibrant children’s book that teaches kids about inherent worth, and the Pass the Ripple app, which turns small acts of kindness into a movement that can be tracked and celebrated. Both projects aim to break cycles of invisibility by giving kids practical tools—and the confidence—to see their own significance and the positive ripples they can create. For parents, educators, and advocates seeking to nurture confidence and well-being in children, John’s work is both a guide and an invitation to action. To discover more about his mission and resources—and to get your copy of the new children’s book You Matter, Luma—visit his website here. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Matt Maples emphasizes the critical role that community support plays in transforming the lives of veterans facing urgent crises. By addressing fundamental needs such as housing and transportation, organizations like USA Cares create the stability necessary for veterans and their families to recover, heal, and reintegrate successfully into civilian life. Matt highlights how the intervention of emergency grants at pivotal moments can prevent homelessness, family separation, and even suicide, making a tangible difference where it matters most. He underscores the importance of both compassion and accountability in creating lasting change, explaining that USA Cares ensures every donation is maximized for direct impact, with 89 cents of every dollar going straight to veteran support. Through transparent operations and strong partnerships, the organization builds trust and sustains its powerful mission to serve those who have served. Matt’s message is clear. When communities rally together, combining resources and empathy, they can rewrite the stories of countless military families struggling to regain stability. In light of the ongoing need and the urgent realities so many veterans face, Matt calls on supporters to make a meaningful difference by giving a year-end gift of $22 per month. This recurring contribution can offer life-changing assistance to veterans in need. To take action and join the mission, he invites everyone to visit their website to make a donation and help support those who have sacrificed so much. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Georgia Lininger, founder of Salus Publishing, brings a deep passion for books and environmental responsibility to her work as a publisher, author, and educator. Her mission centers on sustainable publishing practices, advocating for the use of 100% recycled paper and supporting authors from diverse backgrounds and genres. Georgia’s commitment to authenticity and education weaves through her storytelling, community involvement, and the unique publishing options she offers. Operating from her Northern California farm, Georgia balances teaching, motherhood, and business ownership, all while prioritizing eco-conscious decisions. She openly discusses the challenges of marketing and industry gatekeeping, especially for small publishers, but remains devoted to growing awareness of sustainable book production. Salus Publishing has attracted a variety of authors, including young poets and experienced craftsmen, by emphasizing genuine voices and environmentally friendly publishing methods. Ready to support a small, mission-driven publishing company? Georgia invites you to visit Salus Publishing to browse their selection of children’s and young adult books. As a special offer for Your Brand Amplified podcast listeners, when you order books from the website and mention our podcast, Salus Publishing will include two additional titles for free with your purchase! For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Monica Marquez, a dynamic podcast host and founder of FlipWork, shares her personal journey from being a first-generation college student and military brat to becoming an influential voice in AI and workforce transformation. Throughout the conversation, Monica emphasizes the importance of reinvention, embracing curiosity, and the willingness to pivot in order to stay ahead in rapidly evolving industries. Her experiences span across major corporations where she championed diversity, equity, and inclusion, paving the way for underrepresented groups and mentoring others to find their own paths to success. With the rapid advancement of AI, Monica discusses the urgent need for a mindset shift at both individual and organizational levels. She highlights Flip Work’s mission to partner humans with AI, moving beyond outdated workflows and focusing on upskilling, psychological safety, and identity reinvention. Monica introduces innovative initiatives like 90-day sprints, Flip Labs, and the Flippy change agent tool to help people and companies unlock their zones of genius and prepare for the future of a human+machine hybrid workforce. As AI reshapes the workplace, Monica urges listeners to take initiative in their own transformation and knowledge sharing. For more practical tips, inspiration, and to stay updated with Monica’s latest work in AI and workforce reinvention, visit her website here. Don’t miss out on her insights—subscribe to her newsletter to keep learning and evolving alongside this new era of work. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Pete Pachal is committed to empowering professionals and organizations of all sizes to harness the transformative power of AI in media. He believes that the democratization of AI tools in journalism and communications allows small and mid-sized businesses to compete with larger players by enabling affordable and strategic content creation that was once the domain of expensive agencies. Through direct training, tailored resources, and actionable strategies, Pete ensures that his audience is equipped to adapt quickly, maintain quality, and embrace innovation in a rapidly shifting landscape. Central to Pete’s work is his emphasis on maintaining editorial integrity and transparency as AI becomes increasingly integrated into content workflows. He warns against the mass production of low-quality, clickbait material and instead advocates for meaningful human involvement at key stages of content creation and review. By teaching professionals how to use AI as an active thought partner, he enables them to leverage technology to elevate their work, drive engagement, and uphold ethical standards. To learn more about adapting to the AI era in journalism or PR, visit his website. If you’re interested in hands-on learning, explore Pete’s specialized courses: AI Upgrade for Journalists and AI Upgrade for PR and Media Professionals. These offerings are designed to help you stay ahead, sharpen your skills, and thrive in a media world transformed by artificial intelligence. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Carrolee Moore shares her journey from a brand and marketing agency owner to becoming an expert in podcast guesting, highlighting how podcasting became her preferred platform for authentic connection and visibility as an introvert. She explains that after conducting market research and discovering a widespread challenge among entrepreneurs—gaining meaningful visibility—she launched her own podcast guesting service. This decision proved successful when she secured over $20,000 in clients at a single conference, confirming the strong business potential in helping others share their stories on podcasts. Carrolee emphasizes the power of podcasting as a storytelling medium, offering deeper and more genuine connections with audiences than traditional media. She discusses her passion for coaching clients not only to get booked on shows but also to craft unique stories and present their authentic selves. For her, the true fulfillment comes from helping clients realize they can embrace their individuality and build valuable relationships through podcast appearances. If you want to learn more about how to amplify your message on podcasts and grow your visibility, Carrolee Moore offers a free Mini Email Course here. You can also explore her services and resources directly on her website. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jed Morley emphasizes the vital importance of brand integrity and authenticity, warning that companies often falter when they adjust their messaging or values in response to shifting trends or external pressures. Such inconsistency, he notes, leads to confusion and erodes hard-earned trust among customers and stakeholders. Instead, lasting brand loyalty is built on a foundation of unwavering commitment to a company’s true mission, vision, and values—enabling organizations to stand apart with clarity even as they tailor communications to meet the diverse needs and readiness of their audiences. Jed’s deep experience reveals that brands can recover from missteps if they return to their core principles and approach both innovation and communication with empathy and careful pacing. By understanding what their customers are genuinely ready to embrace, companies avoid overwhelming or alienating them, and can foster stronger long-term relationships. He believes that successful brands prioritize message-market fit through continual research, customer engagement, and consistently authentic storytelling, even as they scale their impact through modern tools and technologies. If you’re seeking to strengthen your own organization’s brand integrity or want to harness the proven methodology behind sustainable brand growth, discover more about Jed Morley’s insights and strategies at Backstory Branding. For a deeper dive, explore Jed’s newly published book, Building a Brand That Scales which offers actionable frameworks to help leaders and organizations realize their authentic potential. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Dr. Craig A. Kaplan advocates for a transformative shift in how artificial intelligence is designed and integrated into society, urging the move from black-box, inscrutable models toward architectures founded on transparency and collective intelligence. Drawing from his experience in software quality, Kaplan emphasizes that integrating safety and ethical considerations into AI at the design stage is far more effective—and necessary—than relying on reactive fixes once systems are already in use. He envisions a future where AI systems are developed with built-in safeguards, operated through a democratic interplay of multiple agents, both human and artificial, ensuring their actions and decision-making processes are visible, auditable, and aligned with human values. Kaplan sees the current race to develop ever-more advanced AI as inevitable but contends that the most prudent and ultimately successful path involves combining safety, transparency, and economic incentive. He advocates for collective intelligence systems where the synergy between humans and machines can be harnessed not only for superior outcomes but also for embedding scalable ethical frameworks. By democratizing the implementation of values and ensuring that millions of human perspectives are built into the AI’s operations, the risks of narrow, unrepresentative control are minimized, and the promise of beneficial superintelligence becomes far more attainable. For organizations and individuals seeking to be at the forefront of safe, effective, and ethical AI development, engaging with Kaplan’s methods and vision can be transformative. To learn more about implementing collective intelligence designs for superintelligence, fostering transparency, and leading in the field of responsible AI, contact Dr. Craig Kaplan and iQ Company here. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Ken Banta’s work through the Vanguard Network focuses on translating leadership insights into actionable strategies for executives navigating complex, rapidly changing industries. He has built a peer-driven environment where leaders can break free from hierarchical constraints, candidly address alignment and organizational challenges, and drive meaningful transformation. By cultivating a space for authentic exchange, Ken empowers leaders to harness feedback, foster adaptability, and nurture cultures rooted in trust and shared purpose. Central to Ken’s philosophy is the conviction that effective leadership depends on a congruence between an organization’s public brand and its internal culture. He stresses that mission, values, and authentic human connections must infuse every aspect of leadership. Through initiatives like leadership roundtables, development programs, and his widely shared book, Ken aims to equip both current and emerging leaders with the tools and mindsets needed to thrive amid disruption and uncertainty. To learn more about Ken Banta’s approach to transformative leadership and explore resources, visit the Vanguard Network. If you are connected to life sciences organizations on the West Coast and can provide introductions to support the Vanguard Network’s expansion, your collaboration is especially welcome. For deeper insights from top executives and actionable wisdom that can shape your leadership journey, get your copy of his book Seeing Around Corners: C-Suite Wisdom from America’s Insightful Leaders here. For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.