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Legends of Sales and Marketing
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Legends of Sales and Marketing

Author: People.ai

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From People.ai, this is the Legends of Sales and Marketing podcast. Each week we'll dive into a story from a different legend of sales and marketing to find out how they changed the game. Visit people.ai/legends for more episodes, interviews, and profiles on more legends of sales and marketing.

59 Episodes
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Discover insights from the sales leader who spent 10 years at Salesforce, as it grew from $180 million to more than $7 billion. Find out how Ryan Barretto, now President of Sprout Social, opens his eyes to opportunities, leads with a vision, and rolls up his sleeves to grow companies. Legends of Sales and Marketing is produced by People.ai.
Discover the power of listening and risk-taking from a true trailblazer: Rashmy Chatterjee. Find out how to lead massive organizations, embrace risk, and take strong positions without burning bridges from the first female engineer in the Indian Navy, former CMO of IBM North America, and now CEO of ISTARI. Legends of Sales and Marketing is produced by People.ai.
Discover how Mike Gamson, CEO of Relativity, led LinkedIn from tens of millions to multiple billions in revenue as VP of Sales. Learn how his willingness to make surprising moves, own up to his shortcomings, and live his values has paved the way for Mike’s tremendous personal and professional success. Legends of Sales and Marketing is produced by People.ai.
Learn how Juliette Rizkallah, CMO of Kong, leads teams and companies to great success guided by a business strategy perspective and confidence to upend the status quo. Find out how she made her mark at Oracle, SAP BusinessObjects, and SailPoint, including her playbook for redefining market categories. Legends of Sales and Marketing is produced by People.ai.
Discover how Gary Briggs landed and led the marketing charge at PepsiCo, IBM, eBay, PayPal, Google, Motorola, and Facebook. Learn the chance encounters that changed the trajectory of his life, the unique challenges social media has introduced into society, and where Gary finds an abiding sense of meaning. Legends of Sales and Marketing is produced by People.ai.
Find out how to take a high-flying startup public from the woman who has successfully done it four times. Discover how Denise Persson – former marketing head at Genesys, ON24 and Apigee – and current CMO of Snowflake – builds teams of high performers, scales marketing teams fast, and effectively impacts pipeline.  Legends of Sales and Marketing is produced by People.ai.
Discover the secrets to thinking bigger and leading teams to execute groundbreaking programs from Latané Conant, Chief Market Officer of 6sense and former CMO at Ariba. Find out how this unconventional marketing and sales leader challenges the status quo, delivers breakthrough results, and is putting ‘market’ back into ‘marketing.’ Legends of Sales and Marketing is produced by People.ai.
Learn how to build a high-performance sales team from Jon Hunter, former CRO of Micro Focus. Hear what he discovered early in life and at software titans including CA Technologies, OpenText and BMC Software on facing fear head-on, balancing toughness with softness, and tapping into the power of being direct. Legends of Sales and Marketing is produced by People.ai.
Learn how an accounting major rocketed into the C-suite without once asking for a promotion. Discover the secret to building and leading customer-focused teams from Rachael Powell, a former IBMer and now Chief Customer Officer at Xero, a $20-billion company experiencing 30% YOY growth. Legends of Sales and Marketing is produced by People.ai.
Discover how an economics and philosophy major parlayed his passion and experience to lead instrumental marketing teams at Salesforce for seven years. Hear how Scott Holden, CMO of ThoughtSpot, balances creativity and data, harnesses the power of storytelling, and cultivates a growth mindset. Legends of Sales and Marketing is produced by People.ai.
Discover how to establish yourself as a marketing great from 5-time CMO Rick Jackson who learned the art from Steve Jobs. Hear what Rick gleaned at tech giants including HP, Rackspace, and VMware on making marketing a growth engine, conveying technology value, and going against the grain. Legends of Sales and Marketing is produced by People.ai.
Find out how Hang Black, a first-generation US immigrant, established herself as a highly respected executive at some of Silicon Valley’s highest flying companies, including Cisco and Gigamon. Gain insight into how this author and Juniper Networks’ VP of Global Revenue Enablement effectively harnesses courage, revenue enablement, and diversity.  Legends of Sales and Marketing is produced by People.ai.
Find out what it takes to climb the sales ranks and occupy the COO and CEO seats from the man who led Mercury Interactive from $40 million to $1.2 billion in annual revenue. Discover how Barry Mainz, COO of Malwarebytes, hires for greatness and leads teams to success. Legends of Sales and Marketing is produced by People.ai.
Learn from the CMO who sharpened her skills at Oracle and SAP, and whose marketing team fueled one of the fastest-growing tech startups. Hear Heather Zynczak explain what it takes to effectively navigate large enterprises, execute on a tech founder’s vision, and guide companies through IPOs and M&As. Legends of Sales and Marketing is produced by People.ai.
Learn the secrets to outsized sales success from the sales legend who started as a cowboy and then led two tech companies to $1-billion-plus acquisitions. Find out what Mark Cranney learned at HP, PTC and Andreessen Horowitz when it comes to successfully hiring, going to market, and driving sales productivity. Legends of Sales and Marketing is produced by People.ai.
Discover what it takes to build and lead winning sales teams from Tom Schodorf, who led Splunk to $1 billion in sales. Hear what Tom learned in his many years at IBM and BMC on smart hiring, evolving processes, and scaling fast-growing companies. Legends of Sales and Marketing is produced by People.ai.
Discover how Mark Wayland, CRO of Box, has built and led sales teams at market-defining companies, including Gartner, Salesforce, and Tanium. Hear his insights into the characteristics and culture underpinning teams that enjoy a competitive edge – and how sales leaders must evolve with the times. Legends of Sales and Marketing is produced by People.ai.
Discover how to lead companies to visionary heights from the marketing leader who now occupies the corner office. Learn what it takes to successfully transition from CMO to CEO, challenge the status quo, and pick winning companies from Jen Grant, CEO of Appify and former CMO of Looker and Elastic.  Legends of Sales and Marketing is produced by People.ai.
Discover the secret to building high-performance teams from one of the top branding CMO’s in the world. Learn the potential of brand experiences, the importance of curiosity, and the role of community from Margaret Molloy, CMO of Siegel+Gale and former marketing leader at Siebel Systems. Legends of Sales and Marketing is produced by People.ai.
Carlos Delatorre, Chief Revenue Officer of TripActions, is known for building and leading sales teams that ultimately dominate their industries at companies including MongoDB and BMC Software. And he calls upon time competing in the horse ring as a teen to unleash the potential of top talent. Listen to the podcast to learn what Carlos looks for when recruiting, how to disrupt a market, and the most impactful thing salespeople often give up on doing. Legends of Sales and Marketing is produced by People.ai.
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May 30th
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