Flavors of Ambition

True impact isn’t measured by what you build for yourself—it’s defined by what you create for others.In this episode of Flavors of Ambition, we sit down with Fadi Ghandour, co-founder of Aramex and a trailblazer in Middle Eastern entrepreneurship, investment, and digital transformation. Fadi shares the vision, grit, and strategic thinking that led him to reshape the logistics industry, compete with global giants, fuel the growth of venture capital, and empower an entire generation of entrepreneurs.At the heart of Fadi’s story is a commitment to solving problems for his own community—a philosophy that guided Aramex’s rise, and keeps him redefining industries through Wamda Capital, and transforming education through Ruwwad. Joining the conversation is Akram Awad, Managing Director and Partner at BCG, who highlights how government-backed initiatives, venture-building, and talent retention are shaping the Middle East’s business future—and why talent, not capital, will be the region’s greatest competitive advantage.Together, we'll explore what it takes to build an ecosystem that drives innovation, attracts investment, and supports sustainable growth in the Middle East and beyond.Links:Fadi Ghandour on LinkedInWamda CapitalRuwwadAkram Awad on LinkedinBCG Middle EastEmail Flavors of Ambition: flavorsofambition@bcg.com

The act of giving isn’t just tradition—it’s a responsibility. But to create real, lasting impact, philanthropy must go beyond generosity. It needs strategy, collaboration, and a long-term vision.In this episode of Flavors of Ambition, we sit down with Maysa Jalbout, Global Education Advocate and Philanthropy Executive. With a career spanning policy, government, and high-net-worth philanthropy, Maysa has shaped initiatives that turn funding into real-world impact, ensuring that education, refugee support, and grassroots efforts receive the investment they deserve.From her personal journey as a Palestinian refugee to advising governments and philanthropic leaders, Maysa shares how giving in the Middle East is deeply rooted in culture, faith, and community. But lasting impact requires more than good intentions—it demands a thoughtful, strategic approach. She discusses why philanthropy must evolve from reactive charity to proactive, long-term solutions, the power of grassroots impact, and how AI and EdTech are reshaping education access. She also explores how women’s leadership in philanthropy is driving systemic change across the region.Joining the conversation is Leila Hoteit, Managing Director & Senior Partner at BCG, who highlights philanthropy’s growing collaboration with government and the private sector—and how data-driven impact measurement is shaping the future of giving.This episode was recorded during a temporary ceasefire in Gaza. At BCG, we hold deep hope for sustained peace and stability in the region, and stand in solidarity with all communities affected by conflict.Links:Maysa Jalbout on LinkedInLeila Hoteit on LinkedinTheirWorldBCG Middle EastEmail Flavors of Ambition: flavorsofambition@bcg.com00:00 Introduction to Flavors of Ambition03:00 Maysa's Personal Journey to Philanthropy08:50 The Role of Hospitality in Philanthropy22:05 Philanthropy's Impact on Education28:50 Innovations in EdTech and Education36:55 Empowering Women and Girls through Philanthropy

What are the key ingredients for building a future-ready, dynamic business ecosystem from the Middle East? Flavors of Ambition explores this question with industry pioneers, global investors, and visionary leaders shaping the region’s future. From technology and AI to renewable energy, trade, healthcare and education, each episode uncovers the forces driving transformation and investment across the Middle East.  But business here isn’t just about strategy—it’s about people, partnerships, and heritage. So we go beyond the boardroom and uncover the personal stories behind our guests’ journeys. We'll discover how they were shaped by the cornerstones of culture in the region family, tradition and hospitality - and how they are weaving these values into the bold innovations and global partnerships that are redefining the Middle East’s role on the world stage. Whether you live and work in the Middle East or are simply curious about its future, Flavors of Ambition offers an inside look at one of the world’s most dynamic and fast-evolving markets.About BCG In The Middle East:For almost two decades, our consulting expertise has helped clients in the Middle East reimagine the future while building a resilient and adaptable culture that unlocks human potential. With a footprint across the region, and offices in the hub cities of Riyadh, Dubai, Abu Dhabi, and Doha, we bring together local knowledge, global industry expertise, and deep capabilities to empower, inform, and create impact.About Our HostRamia Farrage is an award-winning journalist, producer, and presenter who has worked with global leaders and influencers across the Middle East and beyond. Passionate about storytelling, Ramia brings a unique ability to connect with guests, uncovering their journeys, values, and ambitions.