Anti Cyberbullying Campaign “Don’t Feed the Monster” in Tunisia

“When Atypic launches a campaign, they go all in. This time, their team rose to an international challenge bypartnering with Tunisia’s Centre de Recherches, d'Études, de Documentation et d'Information sur la Femme (CREDIF) to take a stand against cyberbullying.”

Selected as an expert in social campaigns as part of the Technical Assistance Partnership the Montreal-based agency designed “Ne nourris pas le monster” or Don’t Feed the Monster, a campaign against cyberbullying and cyberviolence towards young women. Join us for a one-to-one conversation with our guest Pascal Lépine, social entrepreneur, philanthropist and communications expert, founder of Montreal-based Atypic.

Discover the ins and outs of the creation of a national campaign against cyberbullying in Tunisia. The project, carried out in collaboration with CRÉDIF, a Tunisian organization reporting to the Ministry of Family, Women andSenior citizens, integrates Canadian best practices in communications to design a strategy to promote gender equality and human rights among women and girls. According to Atypic’s data (April 2024), the campaign received over 6 765 559 campaign views and more than 21,432 visits to the website page.

For more information on the TAP-EDM initiatives check out our ⁠⁠website⁠⁠. Thank you for following Canadian Changemakers!