Digest

This podcast discusses three key Apple announcements. First, rumors suggest Apple's upcoming foldable iPhone, launching next year, will be priced between $2100 and $2300, slightly higher than competing foldable phones. The device is expected to feature a fold-style design, Touch ID in the power button, and a hole-punch front camera. Second, Apple is rebranding its advertising platform from "Apple Search Ads" to "Apple Ads," signaling an expansion beyond search results to include homepage and product listing ads within the App Store. This suggests potential future expansion to other Apple apps like Apple Maps and Apple TV+. Finally, Apple is offering a significant 70% discount on Apple TV+, reducing the monthly price to $3 for three months. This promotion is available to both new and returning subscribers and coincides with the release of new content.

Outlines

00:00:00

Apple's Foldable iPhone and Apple Ads Rebranding

Rumors point to a $2100-$2300 price point for Apple's foldable iPhone, launching next year, featuring a fold-style design and Touch ID. Simultaneously, Apple Search Ads is rebranded to Apple Ads, expanding beyond search to include App Store homepage and product listing ads, hinting at future expansion to other Apple apps.

00:03:26

Apple TV+ Promotional Discount

Apple TV+ is offering a 70% discount, lowering the monthly price to $3 for three months for both new and returning subscribers.

Keywords

Q&A

• What is the expected price range for Apple's foldable iPhone?

  Rumors suggest a price range of $2100 to $2300.

• What is the key change in Apple's advertising business?

  Apple has rebranded "Apple Search Ads" to "Apple Ads," expanding beyond search results.

• What is the current Apple TV+ promotional offer?

  A 70% discount, lowering the monthly price to $3 for three months.

Show Notes

Listen to a recap of the top stories of the day from 9to5Mac. 9to5Mac Daily is available on iTunes and Apple’s Podcasts app, Stitcher, TuneIn, Google Play, or through our dedicated RSS feed for Overcast and other podcast players.

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Stories discussed in this episode:

• Leaker suggests iPhone 18 Fold may cost up to $2300, slightly higher than competitors





• New report backs iPhone Fold punch-hole camera with Touch ID





• Apple rebrands Search Ads business as 'Apple Ads'





• Get Apple TV+ for $2.99 and catch up on these great shows





• Apple TV+ subscription available at a 70% discount for a limited time

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