Eleazar Ruiz is a Dominican-born, award-winning brand strategist, creative director, and entrepreneur with over a decade of experience across in-house design teams, agencies, and innovative startups. His expertise bridges brand strategy, branding, user experience design and social impact, culminating in the successful launch of brands that tell powerful, culturally relevant stories.

Ruiz is the founder of Odd Notion, a studio focused on meaningful, purpose-driven brand development. His approach centers on strategic clarity and visual storytelling, guiding organizations from concept formation to confident, distinguished brand identities. Under his leadership, Odd Notion has grown into a creative hub known for its empathetic and principled design ethos, serving start-ups, established companies, and nonprofits alike.

Throughout his career, Eleazar has collaborated with major global clients—including Nike, The Oregonian, Lyft, Microsoft, and Xbox—as well as dozens of emerging ventures, applying both creative intuition and business acumen.

In addition to leading creative projects, Ruiz is active in promoting community-driven design and championing the role of design equity in brand building. His work regularly explores themes of identity, culture, and positive social impact, reflecting his belief that design is a transformative force for good.

Ruiz has earned numerous prestigious accolades, including Webby Awards, Anthem Awards, and recognition from Indie Agency for his outstanding contributions to the design field. His thoughtful, innovative approach has been celebrated in leading creative publications and recognized for elevating brand experiences with both artistic distinction and strategic vision. He continues to be sought after as a thought leader for his principled methodology and commitment to advancing design that matters.

Whether launching new ventures or guiding established brands, Eleazar Ruiz brings clarity, empathy, and outstanding craftsmanship to every brand journey—making him a valued partner for any organization seeking to stand out and connect meaningfully with its audience.
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