DiscoverThe Indicator from Planet MoneyGetting more men into so-called pink-collar jobs
Getting more men into so-called pink-collar jobs

Getting more men into so-called pink-collar jobs

Update: 2024-08-023
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This episode delves into the underrepresentation of men in social work, a field traditionally dominated by women. It examines the reasons behind this trend, including the historical association of social work with women, the perception that it's a "soft" profession, and the lack of male role models. The episode features Anthony Street, a social worker, who shares his personal experience entering the field and highlights the diverse opportunities within social work. The episode also discusses a recruitment experiment conducted by economics professor Alexia Delfino in the UK. She found that using a photograph of a male social worker had no impact on male applications, but highlighting the job's challenges and potential for high rewards significantly increased interest. This suggests that emphasizing the demanding nature and potential for impact in social work can be more effective in attracting male applicants. The episode concludes by emphasizing the growing need for male social workers, particularly in addressing the mental health crisis and providing support to men who may feel more comfortable talking to someone with a similar background.

Outlines

00:00:14
The Struggle to Attract Men to "Pink-Collar" Jobs

This chapter explores the challenges of attracting men to social work, a field traditionally dominated by women. It examines the reasons behind this trend and investigates a surprising recruitment strategy that proved effective in encouraging more male applicants.

00:01:54
Anthony Street's Journey into Social Work

Anthony Street, a social worker, shares his personal experience entering the field and highlights the diverse opportunities within social work, from direct client interaction to policy development.

00:03:48
Recruitment Strategies and Their Impact

This chapter examines a recruitment experiment conducted by Alexia Delfino, an economics professor, to test different recruitment strategies for social work jobs. She found that using a photograph of a male social worker had no impact on male applications, but highlighting the job's challenges and potential for high rewards significantly increased interest.

00:07:33
The Importance of Male Social Workers

This chapter emphasizes the growing need for male social workers, particularly in addressing the mental health crisis and providing support to men who may feel more comfortable talking to someone with a similar background.

Keywords

Social Work


A profession that focuses on helping individuals, families, and communities address social and emotional challenges. Social workers provide counseling, advocacy, and support services to improve well-being.

Pink-Collar Jobs


Jobs traditionally associated with women, often in service-oriented industries like healthcare, education, and social work. These jobs are often characterized by lower pay and less prestige compared to "blue-collar" or "white-collar" jobs.

Recruitment Strategies


Methods used to attract and hire qualified candidates for a particular job or organization. These strategies can include advertising, networking, job fairs, and online platforms.

Mental Health Crisis


A widespread and growing concern about the prevalence of mental health issues, including depression, anxiety, and substance abuse. This crisis has significant implications for individuals, families, and society as a whole.

Male Social Workers


Social workers who identify as male, playing a crucial role in addressing the mental health crisis and providing support to men who may feel more comfortable talking to someone with a similar background.

Q&A

  • Why are there fewer men in social work compared to women?

    Several factors contribute to this trend, including the historical association of social work with women, the perception that it's a "soft" profession, and the lack of male role models in the field.

  • What surprising recruitment strategy proved effective in attracting more men to social work?

    Highlighting the challenges and potential for high rewards in social work, rather than emphasizing its positive aspects, was more successful in encouraging male applications.

  • Why is it important to have more male social workers?

    Men may feel more comfortable seeking help from a male social worker, particularly in addressing mental health issues. Additionally, having a diverse workforce in social work can better reflect the communities they serve.

Show Notes

Jobs numbers came out today and they weren't great: Unemployment hit 4.3% and only 114,000 jobs were added to the economy in July. The U.S. economy's downshifting gears ... but there are bright spots.

Care jobs grew. Like social assistance: 9,000 new jobs in July.

Social work organizations have been calling out for more men in particular ... and with unemployment rising for men, a lot of them want jobs. So why aren't they meeting?

Today on the show: Getting more men into so-called pink-collar jobs. We learn about an experiment that showed a surprising way to encourage men into industries traditionally represented by women.

Related Episodes:
Wanted: Social workers
Ghost jobs

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Getting more men into so-called pink-collar jobs

Getting more men into so-called pink-collar jobs