DiscoverRight About Now - Legendary Business AdviceWhy Asking for the Sale Is the Worst Move You Can Make | Paul Ross
Why Asking for the Sale Is the Worst Move You Can Make | Paul Ross

Why Asking for the Sale Is the Worst Move You Can Make | Paul Ross

Update: 2026-02-24
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Description

Most sales training focuses on tactics.
Paul Ross focuses on the mind making the decision.

In this episode of Right About Now, Ryan Alford speaks with Paul Ross — a former founder of the global pickup and seduction community turned elite subconscious sales trainer for Fortune 500 teams.

Paul shares why:

  • People don’t trust themselves to make buying decisions

  • Logic doesn’t close deals — emotion does

  • Focus is the currency of persuasion

  • Asking for the order actually lowers close rates

  • Language creates leadership and compliance

  • Prospects want to be led, even if they say they don’t

This conversation reframes sales as influence, leadership, and subconscious trust — not scripts or pressure.

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Host & Guest Info

Ryan Alford
Host, Right About Now
Website: https://ryanisright.com

Paul Ross
Subconscious Sales Trainer
Website: https://www.sellwithsuggestion.com/rightaboutnow


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Why Asking for the Sale Is the Worst Move You Can Make | Paul Ross

Why Asking for the Sale Is the Worst Move You Can Make | Paul Ross