395. Adapting to the rise of AI shoppers
Description
Artificial intelligence is reshaping every corner of the retail landscape, and a new wave of agentic AI shoppers is changing how brands must think about data, experience and customer connection. Debra Langley, partner at CAPTIS Ventures, and Greg Merrill, president at Futura Fragua unpack the rapid rise of AI shopping agents and what this evolution means for the future of retail.
(00:00:00 ) A new era of retail innovation
(00:05:02 ) The rise of AI shopping agents
(00:10:08 ) Explaining AI shoppers to traditional retailers
(00:17:06 ) The promise and peril of AI
(00:20:00 ) Why human experience still matters
The National Retail Federation is the world’s largest retail trade association.
Every day, we passionately stand up for the people, policies and ideas that help retail succeed.
Resources:
• Get ready for Retail’s Big Show in NYC
• Become an NRF member and join the world’s largest retail trade association
• Learn about our retail education platform, NRF Foundation, at nrffoundation.org
• Learn about retail advocacy at nrf.com/advocacy
• Find more episodes at retailgetsreal.com
Related:
• 381: The innovators driving the future of retail
• 364: How BJ’s Wholesale Club leverages AI to serve its customers
United States
