6 BORING Businesses With Ridiculously Low Failure Rates
Update: 2025-12-23
Description
Most businesses fail—so this episode breaks down the six business models with the lowest real-world failure rates, backed by government and industry data. I walk through what each business actually looks like, the startup costs, the tradeoffs, and then explain which one I would (and wouldn’t) start today. If you want to think in terms of odds, leverage, and asymmetric upside, this is a must-listen.
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