EP. 14- ANIMATED GIFs In Email!! C'mon! Do it. w/ Pierce Ujjainwalla from Knak l Expert Quick Tips
Update: 2023-09-29
Description
In this episode of Do This, NOT That Jay chats with Pierce Ujjainwalla, co-founder and CEO of email design platform Knak, about email marketing. They bust myths around embedding videos in emails and discuss how animated GIFs can increase engagement. Listeners will learn tips for creating effective animated GIFs, as well as when and how to use them in emails for both B2B and B2C audiences.
Main Discussion Points:
- Animated GIFs can increase clickthrough rates by over 20% in emails
- You cannot embed videos directly in emails, but animated GIFs create a similar effect
- Subtle animated GIFs can work for any brand to grab attention
- Keep animated GIF file size under 2MB to ensure quick load times
- Use a service like EzGIF.com to create properly sized GIFs
Comments
In Channel
![GUEST Webinar Success Secrets and REAL Lead Generation! w/CMO FloQast! [Industry Giant Accounting Platform] Ben Schechter!! 📈 Stop Counting Leads, Start Printing Pipeline | Ep. 430](https://s3.castbox.fm/3b/9b/9f/24c156238efe0ed9ca2617aa15ffc529e7_scaled_v1_400.jpg "GUEST Webinar Success Secrets and REAL Lead Generation! w/CMO FloQast! [Industry Giant Accounting Platform] Ben Schechter!! 📈 Stop Counting Leads, Start Printing Pipeline | Ep. 430")
Download from Google Play
Download from App Store
United States00:00
00:00
x
