Decoding the Secrets of Luxury Branding

Decoding the Secrets of Luxury Branding

Update: 2024-02-26
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John Schadler, Executive Director of Monogram, delves into storytelling in luxury brand marketing. The landscape of luxury has evolved beyond the tangible into the realm of emotional and distinctive experiences. Thus, luxury brands must pay meticulous attention to detail throughout the entire customer journey, from initial interaction to post-purchase care. Today, John discusses decoding the secrets of luxury branding. 

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Decoding the Secrets of Luxury Branding

Decoding the Secrets of Luxury Branding