Hala Taha got her start in radio at HOT97, but she was fired before she could advance past her role as an unpaid intern. She was also scouted by MTV, and after a long summer of shooting a reality show with them, MTV pulled the plug with no explanation. Even after multiple failures in the entertainment industry, Hala broke into the podcasting world in 2018 and leveraged her LinkedIn account to grow her podcast. Now, she’s fondly known as the Podcast Princess, since she’s one of the top female podcasters in the education and business space. She also runs a multimillion-dollar media agency. In this episode of Rudy Mawer's podcast, Living The Red Life, you’ll learn some of Hala’s tips for hacking the LinkedIn algorithm and how to start, grow, and monetize your own podcast. 

In this episode, Hala and Rudy will discuss: 

- How Hala spotted an opportunity on LinkedIn 

- The power of sharing positive messages that people can relate to 

- How can you strategically use LinkedIn to grow your business? 

- Why your feed is where you grow, and your DMs are where you sell 

- Where is there room to grow your brand in the podcasting universe?

- What is your creative ‘in’ to build a flywheel of success? 

- How to grow your podcast when you don’t have money

- How Hala embraces consistency and shows up every day 

- Don’t let the gatekeepers tell you NO! 

- And other topics…

Rudy Mawer is a serial investor and CEO of multiple brands and manages over 70 staff. Currently, he runs multiple businesses, including a Marketing Capital group with Kevin Harrington, the Original Shark from the TV show “Shark Tank”, where he helped over 50,000 small businesses around the world. He works with high-ticket coaches and online entrepreneurs who want to scale fast. Whether you’re just starting out or already have a 7-figure business, he’ll work with you to create a custom plan to hit your goals.

Rudy built his first multimillion-dollar business by the age of 26, with Facebook ads, and since went on to become one of the world's leading experts on ads, funnels, and marketing strategy, speaking over 200 times on stage about how to scale online brands. He built 4 multimillion-dollar businesses before the age of 30. 

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Resources Mentioned: 

Living The Red Life Podcast: https://theredlife.com/podcast/ 

Mawer Captial: https://mawercapital.com/ 

Rudy’s LinkedIn: https://www.linkedin.com/in/rudymawer 

Rudy’s Instagram: https://www.instagram.com/rudymawerlife/?hl=en 

Rudy’s Facebook: https://www.facebook.com/rudymawerlife/ 

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