DiscoverSimply Hooked: A Crochet PodcastHow I Landed a Book Deal & Magazine Cover with ONE Cold Email: My Exact Pitch Strategy for Crochet Designers & Creative Entrepreneurs to Get Published, Grow Authority & Monetize Their Craft
How I Landed a Book Deal & Magazine Cover with ONE Cold Email: My Exact Pitch Strategy for Crochet Designers & Creative Entrepreneurs to Get Published, Grow Authority & Monetize Their Craft

How I Landed a Book Deal & Magazine Cover with ONE Cold Email: My Exact Pitch Strategy for Crochet Designers & Creative Entrepreneurs to Get Published, Grow Authority & Monetize Their Craft

Update: 2025-12-11
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We are heading into the end of the year, which means it’s time to start dreaming about your 2026 goals. If seeing your name in print or landing a major brand deal is on your vision board, this episode is your blueprint.


In this "Best Of" archive episode (originally recorded when my book Crochet Snuggle Buddies launched!), I am breaking down the exact behind-the-scenes story of how I landed a book deal and international magazine covers with a single cold email.


I used to think editors were unreachable. Then, I learned a "service-first" pitch strategy from entrepreneurs Susie Moore and Cathy Heller that changed everything. Instead of asking for a favor, I asked, "How can I help you meet your needs?" The result? A book contract, multiple magazine features, and a massive shift in my business trajectory.


In this episode, we cover:


  • The "Service-First" Pitch: How to write an email that editors actually want to read (and respond to!).
  • The Mindset Shift: Why saying "I am a crochet designer" out loud was the key to unlocking my confidence.
  • The Timeline: From a Monday night Google search in February to a book launch in March—how fast things can move when you take action.
  • Manifesting the Cover: How I set a specific goal to get my Amigurumi designs on the ⁠front cover of a UK magazine⁠—and made it happen.
  • Cold Email Strategy: Who to contact, what to say, and how to follow up.


Whether you want to submit a pattern, write an article, or pitch a collaboration, this episode proves that you are one email away from a completely different career.


Mentioned in this Episode:


Connect with Me:


Note: This episode is a replay from March 2025, but the strategy is timeless for anyone looking to make big moves in 2026!


For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠⁠Hooked on Growth⁠⁠⁠⁠⁠⁠, which goes into much more detail on scaling!


🔆⁠⁠⁠⁠Join Our Skool Community⁠⁠

🔆⁠⁠⁠⁠Join The Next Crochet Kit Club⁠⁠⁠⁠

🔆⁠⁠⁠⁠⁠⁠⁠Learn to Crochet Course⁠⁠⁠⁠⁠⁠⁠

🔆⁠⁠⁠⁠⁠⁠⁠⁠Shop My Crochet Patterns⁠⁠⁠⁠⁠⁠

🔆Easter Patterns in Simply Crochet Magazine

🔆Features in Simply Crochet Magazine

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How I Landed a Book Deal & Magazine Cover with ONE Cold Email: My Exact Pitch Strategy for Crochet Designers & Creative Entrepreneurs to Get Published, Grow Authority & Monetize Their Craft

How I Landed a Book Deal & Magazine Cover with ONE Cold Email: My Exact Pitch Strategy for Crochet Designers & Creative Entrepreneurs to Get Published, Grow Authority & Monetize Their Craft

Marcy Gardner