DiscoverRebrand Podcast: Marketing Campaigns Explained by the Brand & AgencyRebranding in the Higher Education Space -- Chad Wilson // Grand Canyon Education, Inc.
Rebranding in the Higher Education Space -- Chad Wilson // Grand Canyon Education, Inc.

Rebranding in the Higher Education Space -- Chad Wilson // Grand Canyon Education, Inc.

Update: 2024-02-06
Share

Description

Chad Wilson, Vice President and Executive Creative Director of Brand Marketing at Grand Canyon Education, Inc., delves into purpose-driven marketing and branding for higher education. Higher education marketing faces challenges due to the "sea of sameness" in visuals and promotional materials across institutions. However, schools like GCU are tackling these challenges by highlighting real student experiences and stores to connect students and prospects. Today, Chad discusses rebranding in the higher education space. Show Notes

Connect With: 

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Comments 
00:00
00:00
1.0x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Rebranding in the Higher Education Space -- Chad Wilson // Grand Canyon Education, Inc.

Rebranding in the Higher Education Space -- Chad Wilson // Grand Canyon Education, Inc.