DiscoverInfamousSmoking Equals Death, So Why Is It Cool Again?
Smoking Equals Death, So Why Is It Cool Again?

Smoking Equals Death, So Why Is It Cool Again?

Update: 2025-10-16
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From Charli XCX handing out cigarettes at her wedding to The Bear cast chain-smoking to Carrie Bradshaw’s bestie lighting up in bed—it looks like smoking is back in the zeitgeist. But what about Juul and the vape craze that was supposed to kill cigarettes? This week, Vanessa and Natalie unpack Juul’s meteoric rise and fall.




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Read Vanessa’s book, Blurred Lines: Sex, Power and Consent on Campus, and check out Natalie on Instagram at @natrobe




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Smoking Equals Death, So Why Is It Cool Again?

Smoking Equals Death, So Why Is It Cool Again?

Campside Media / Sony Music Entertainment