In this episode, Ellen from Potential Psychology introduces the concept of purpose-driven leadership in the first of a new series of 10-minute leadership learning mini-podcast episodes.

Ellen explores what purpose-driven leadership means, how to practice it, and the benefits it offers. She discusses the importance of having a clearly articulated purpose in organisations and shares challenges faced by leaders in connecting with their organisation's purpose.

Ellen provides an example of Atlassian's mission and offers strategies for uncovering and articulating an organisation's purpose, emphasizing the significance of purpose as a guiding framework for leadership decisions and practices.

00:00 Introduction to Leadership Learning Mini Podcast

00:23 Understanding Purpose Driven Leadership

02:47 Challenges in Connecting with Organizational Purpose

04:03 Defining Organizational Purpose

05:07 The Importance of a Clear Purpose Statement

07:36 Case Study: Atlassian's Purpose Statement

09:42 Crafting Your Organization's Purpose

12:22 Fun Facts and Final Thoughts on Purpose

Links and Resources:

* Download a one page summary of this episode here

* Subscribe to Ellen's newsletter for updates and additional resources at https://potentialpsychology.substack.com/

Contact:

* Send feedback or questions to podcast@potential.com.au

Social Media:

* LinkedIn - https://www.linkedin.com/in/ellenjacksonpotential/

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