In this episode of Zen Business, host Jonathan Maxim sits down with Pamela Knight, co-founder of Scratch - the app that’s changing photography forever by connecting people with iPhone photographers on-demand.

Pamela shares how a travel problem in the South of France led to building a tech startup from scratch (literally), the shift toward authenticity on social media, and why pro cameras are being replaced by iPhones

You'll learn:

✅ How iPhone content is beating professional photography in 2025

✅ How to monetize your phone photography skills

✅ The challenges of building a startup without a tech background

✅ Why Scratch is empowering a new creator economy

✅ The truth about launching an app (and what Pamela would do differently)

Whether you’re a content creator, aspiring founder, or just tired of bad vacation pics, this episode will inspire you to see your camera roll as a business opportunity.

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🏆 If you’re an investor-backed startup or a new app looking for an edge, contact @viralapplaunch on IG for performance-based marketing where we only win when you do.

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