009: How A Digital Ad Executive Is Transforming Agriculture - Sam Moffett
Description
Today I sit down with Sam Moffett, a former digital advertising executive who left a successful job to pursue his passion for regenerative agriculture. Sam self-funded his farm, Shirttail Creek Farms, and took on the challenges of building a successful business in a new industry in hopes of changing our food ecosystem.
Sam's story is of risk-taking and entrepreneurship as he learns how to transform from a city-dwelling executive to a first-generation rancher providing beef, chicken, pork, and eggs to his local community and nationwide. Enjoy the episode!
Topics:
(00:00 ) Intro
(1:22 ) BPN Supps
(2:20 ) Starting a new life on the farm
(4:10 ) Sam’s background
(8:47 ) Farming operations
(13:54 ) Regenerative agriculture
(19:30 ) Diet before starting the farm
(22:30 ) Grass-fed popularity
(28:00 ) Grass-fed regulations
(37:40 ) Choosing the hard right
(40:00 ) Grass-fed benefits
(44:53 ) Truth about eggs
(51:00 ) Scaling Shirttail Creek Farms
(1:03:50 ) Direct-to-consumer operations
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Keep up with Sam here:
IG: https://www.instagram.com/shirttailcreekfarm/
Website: https://shirttailcreekfarm.com/