5: The Company

Update: 2022-11-10

Description

Teachers call books published by Heinemann their "bibles." The company's products are in schools all over the country. Some of the products used to teach reading are rooted in a debunked idea about how children learn to read. But they've made the company and some of its authors millions.

Map: Heinemann’s national reach
Read: Transcript of this episode
Support: Donate to APM
More: soldastory.org

Comments

In Channel

Coming Soon: Sold a Story

2022-10-1302:54

1: The Problem

2022-10-2032:47

2: The Idea

2022-10-2051:41

3: The Battle

2022-10-2742:01

4: The Superstar

2022-11-0333:18

5: The Company

2022-11-1047:53

6: The Reckoning

2022-11-1743:36

[RERELEASE] Hard to Read: How American Schools Fail Kids with Dyslexia

2023-03-1656:26

[RERELEASE] Hard Words: Why Aren't Our Kids Being Taught to Read?

2023-03-2354:52

[RERELEASE] At a Loss for Words: What's Wrong with How Schools Teach Reading

2023-03-3055:01

[RERELEASE] What the Words Say

2023-04-0655:01

[GUEST EPISODE] Brains On: How Do We Learn to Read — and Why is It Hard?

2023-04-1141:06

[BONUS 1] Your Words

2023-05-1128:26

[BONUS 2] The Impact

2023-05-1827:30

Download from Google Play

Download from App Store

FAQs

United States

00:00

#box-pro-ellipsis-169569269119593{-webkit-line-clamp:2;}5: The Company

5: The Company

APM Reports

5: The Company