DiscoverBuilt In AmericaPain Points, Profit, and Purpose: Dennis Mortensen’s Startup Secrets with LaunchBrightly
Pain Points, Profit, and Purpose: Dennis Mortensen’s Startup Secrets with LaunchBrightly

Pain Points, Profit, and Purpose: Dennis Mortensen’s Startup Secrets with LaunchBrightly

Update: 2025-03-31
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In this episode of Built in America, host Sam Mahmood sits down with Dennis Mortensen, CEO of LaunchBrightly, to discuss the art of entrepreneurship. Dennis shares how identifying pain points—not just passion—fuels great business ideas and why he keeps a ‘list of hate’ to track inefficiencies worth solving.


Dennis dives into the challenges of startup culture, emphasizing the need for founders to cultivate a company built on care, authenticity, and shared commitment. With insights on raising capital, integrating family into entrepreneurship, and hiring for resilience, Dennis offers a candid look at the mindset required to scale a startup. 


Tune in for an inspiring conversation on leadership, innovation, and the power of solving problems that truly matter.


Let’s keep building… 

Follow Sam Mahmood: 

Join the Built In America community of others who are buying great businesses and sign up for Sam’s weekly newsletter: www.builtinamerica.co


Follow our producers, The Peers Project: https://www.instagram.com/thepeersproject?igsh=MTZ1dWJpZXVpYWdybA==


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Pain Points, Profit, and Purpose: Dennis Mortensen’s Startup Secrets with LaunchBrightly

Pain Points, Profit, and Purpose: Dennis Mortensen’s Startup Secrets with LaunchBrightly