Join host Liz Toombs on this episode of Sorority Chat as she sits down with Elizabeth Keith, founder of On Row, a sorority apparel brand. Discover how Elizabeth's passion for sorority life led her from a coordinator role in higher education to launching her successful business. They discuss the unique challenges and joys of entrepreneurship, navigating trends in the sorority apparel industry, and the significant role of networking. Elizabeth shares insights on the licensing process, the importance of a personal touch in business, and her upcoming journey into motherhood. Grab your favorite beverage and get ready for an inspiring and informative chat.

Key Episode Moments:00:00 Introduction to Sorority Chat Podcast

01:06 Meet Elizabeth Keith: Founder of On Row

01:35 The Journey of On Row

03:53 Networking and Events

06:51 Design Philosophy and Trends

09:42 Challenges and Advice for Entrepreneurs

15:45 Team and Brand Ambassadors

17:12 Mentorship and Internships: A Mutually Beneficial Relationship

19:29 Expanding the Business: Regional Focus and Growth

22:04 Licensing and Partnerships with Sororities

24:04 Internship Opportunities and Business Insights

30:48 Navigating Entrepreneurship and Motherhood

32:22 Connecting with On Row: Custom Orders and Contact Information

33:44 Liz's House Hot Takes: Design Tips

34:38 Closing Remarks and Call to Action

Elizabeth's links:

On Row Instagram: https://www.instagram.com/on.row/

Link to On Row website: https://shoponrow.com/

📌 Connect with Liz: 

🔗 ⁠Website: PDR Interiors⁠ 

📷 ⁠Instagram: @pdrinteriors

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Sorority Chat is your go-to podcast for all things Greek life! Liz Toombs hosts this show for sorority leaders, house directors, alumni, and anyone who loves sisterhood and the traditions that make Greek life unique. From leadership insights to house renovations and recruitment tips, Sorority Chat brings you real conversations, thoughtful insights, and fun stories.

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