Join host Liz Toombs on the Sorority Chat podcast as she welcomes Dani Weatherford, JD, the CEO of the National Panhellenic Conference, for an insightful discussion on the evolution of sorority recruitment. They dive into the generational shifts affecting recruitment, how COVID-19 has impacted students' need for community, and the importance of making the recruitment process more inclusive and welcoming. Discover the latest research findings, successful marketing strategies, and potential changes to future recruitment that cater to Gen Z women. Don't miss this engaging conversation and learn how sororities can continue to provide a sense of belonging in today's changing world.

📌 Connect with Dani's Organizations: 

The Sorority Life

📸 https://www.instagram.com/sororitylifenpc/

🌐 https://thesororitylife.com/

National Panhellenic Conference

📸 https://www.instagram.com/npcwomen/

🌐 https://npcwomen.org/

📌 Connect with Liz: 

📸 ⁠⁠Instagram: @pdrinteriors⁠

🌐  ⁠Website: PDR Interiors⁠⁠ 

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Sorority Chat is your go-to podcast for all things Greek life! Liz Toombs hosts this show for sorority leaders, house directors, alumni, and anyone who loves sisterhood and the traditions that make Greek life unique. From leadership insights to house renovations and recruitment tips, Sorority Chat brings you real conversations, thoughtful insights, and fun stories.

Episode Highlights:00:00 Introduction to Sorority Chat

00:50 Meet Dani Weatherford, JD: CEO of NPC

01:22 Challenges and Changes in Sorority Recruitment

02:11 Impact of COVID-19 on Sorority Life

04:54 Adapting Recruitment for Gen Z

11:36 Marketing Strategies for Sororities

19:32 Enrollment Trends and Future Outlook

23:02 The Evolution of Greek Life

25:02 Future of Sorority Recruitment

28:24 Closing Thoughts and Resources

33:00 Liz's House Hot Takes

33:53 Final Remarks and Outro