In this episode of Amazing Authorities, host Mitch Carson sits down with Doug Brien — author, NLP educator, storytelling expert, and creator of Essential Coaching Skills. Doug has built a unique ecosystem of books, courses, and trainings that help people master NLP, sleight of mouth patterns, storytelling, and hypnosis through clear, structured, and highly practical methods.

Doug explains his philosophy of breaking down complex skills into simple, actionable steps — the same approach that helped him progress from struggling piano student to highly skilled coach and trainer. He shares how his books function as true “user guides,” why storytelling is essential for influence, and how reframing hypnosis language helped remove stigma and open doors in medical settings.

Doug also reveals how he integrates free courses into his books, his strategy for balancing Amazon with premium direct sales, and why persistence, practice, and passion matter more than talent. If you want to master storytelling, communication, or NLP — this episode is a must-listen.

WHAT YOU’LL LEARN IN THIS EPISODE:
• Why Doug structures his books as hands-on guides rather than theory
• How full-color illustrated versions enhance storytelling education
• Doug’s method for breaking down complex skills into small, learnable parts
• Why storytelling is the secret weapon of top speakers, coaches, and trainers
• How reframing “hypnosis” to “guided imagery” opened doors in hospital systems
• Why incremental practice beats talent — and how Doug proved it
• How Doug builds authority through historical narratives and scientific lineage
• The real reason his Amazon and website strategies work together
• How his free storytelling course supports long-term audience engagement
• The philosophy behind EssentialCoachingSkills.com and his expanding product suite

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You can schedule a strategy call with me using this link:
https://www.getinterviewedguaranteed.com/meetwithmitch

If you want to be a podcast guest, you can apply here:
https://www.getinterviewedguaranteed.com/podcastguest

You can find me here:
https://www.mitchcarson.com
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https://www.youtube.com/@MitchCarsonOfficial

My Amazon Book Links:
The Amazing Authors of Singapore: https://a.co/d/cp9KjC1
The Silent Salesmen: https://a.co/d/b4eqa2D

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